DALLAS, 11 October 2012 – The International Association of Exhibitions and Events™ (IAEE) announces the recipients of its annual Art of the Show competition. Of this year's 199 submissions, 42 entries will be honored for their combination of several essential marketing elements needed to promote exhibitions and events. This year's competition garnered submissions from the United States, Canada and England. The winning entries will be on display at Expo! Expo! IAEE's Annual Meeting & Exhibition to be held 4-6 December 2012 in Orlando, Fla.

Each year, IAEE presents a Best of Show award which is selected from the individual category winners of the Art of the Show competition. An independent, credentialed panel of judges selects the Best of Show winner.

This year's Best of Show winners result from a tie in the Most Innovative Use of Technology category: Freeman for Navistar for its Navistar Dealer Meeting/Mid-America Trucking Show 2012 and UBM Electronics for DESIGN West.

The Art of the Show competition recognizes excellence in promotional materials for the exhibitions and events industry. It includes 15 different categories of competition, spanning three show sizes.

The 2012 IAEE Art of the Show winners are:

Attendance Promotion Brochure: Under 50,000 nsf
CSG Creative
National Conference on Education
Attendance Promotion Brochure: Between 50,000 and 150,000 nsf
National Trade Productions and Fathom Creative
EVS26
Attendance Promotion Brochure: Over 150,000 nsf
Independent Film & Television Alliance
American Film Market

Attendance Promotion Campaign: Under 50,000 nsf
Texas Association of Builders
Sunbelt Builders Show
Attendance Promotion Campaign: Between 50,000 and 150,000 nsf
Fixation Marketing
FMI2012 The Food Retail Show
Attendance Promotion Campaign: Over 150,000 nsf
Texas Nursery and Landscape Association
2012 Nursery/Landscape EXPO

Brand Design or Development: Under 50,000 nsf
Marketing Design Group
Total Energy Branding
Brand Design or Development: Between 50,000 and 150,000 nsf
SEMI
SEMICON West
Brand Design or Development: Over 150,000 nsf (tie)
Exhibit Management Associates
Mid-America Trucking Show

HIMSS
HIMSS12

Convention Center Promotion
Cobb Galleria Centre/Cobb Energy Performing Arts Centre
Annual Report

Email Promotion: Under 50,000 nsf
Texas Association of Builders
Sunbelt Builders Show
Email Promotion: Between 50,000 and 150,000 nsf
onPeak
International Dairy Show
Email Promotion: Over 150,000 nsf
Consumer Electronics Association
2012 International CES

Exhibit Sales Brochure & Prospectus: Under 50,000 nsf
Frost Miller Group
USA PAVILION, 16th Annual Americas Food & Beverage Show & Conference
Exhibit Sales Brochure & Prospectus: Between 50,000 and 150,000 nsf
Penton
Coal Prep 2012
Exhibit Sales Brochure & Prospectus: Over 150,000 nsf
SPI: The Plastics Industry Trade Association
NPE2012 – The International Plastics Showcase

Green Collateral Printed Piece: Between 50,000 and 150,000 nsf
New Hope Natural Media
Natural Products Association MarketPlace
Green Collateral Printed Piece: Over 150,000 nsf
SPI: The Plastics Industry Trade Association
NPE2012 – The International Plastics Showcase

Industry Promotion: Between 50,000 and 150,000 nsf
Penton
IWCE 2012
Industry Promotion: Over 150,000 nsf
Global Experience Specialists (GES)
SIA Snow Show

Most Innovative Use of Technology (tie)
Freeman for Navistar
Navistar Dealer Meeting / Mid-America Trucking Show 2012

UBM Electronics
DESIGN West

Print Advertising: Under 50,000 nsf
Marketing Design Group
All Things Baking, Advertising
Print Advertising: Between 50,000 and 150,000 nsf
Fixation Marketing
FMI2012 The Food Retail Show
Print Advertising: Over 150,000 nsf
NEW YORK INTERNATIONAL AUTO SHOW
2012 NEW YORK INTERNATIONAL AUTO SHOW

Show Daily: Under 50,000 nsf
American Payroll Association
Annual Congress
Show Daily: Between 50,000 and 150,000 nsf
Ascend Integrated Media
Duty Free Show of the Americas
Show Daily: Over 150,000 nsf
IDG World Expo
E3 2012

Show Photography: Under 50,000 nsf
IDG World Expo
Macworld/iWorld 2012
Show Photography: Between 50,000 and 150,000 nsf
National Cattlemen's Beef Association
2012 Cattle Industry Convention and NCBA Trade Show
Show Photography: Over 150,000 nsf
Oscar Einzig
2012 International CES

Show Promotion – Website: Under 50,000 nsf
Fixation Marketing
PV America 2012 West
Show Promotion – Website: Between 50,000 and 150,000 nsf
Penton Media
Club Industry
Show Promotion – Website: Over 150,000 nsf
Consumer Electronics Association
2012 International CES

Signage or Decoration: Under 50,000 nsf
Meeting Expectations
Nationwide Financial Annual Sales Summit
Signage or Decoration: Between 50,000 and 150,000 nsf
Freeman for Siemens
Siemens Hearing Instruments
Signage or Decoration: Over 150,000 nsf
Freeman for Girl Scouts of the USA
Girl Scouts of the USA – Triennial National Council Session Convention 2011

Sponsorship Development Program: Under 50,000 nsf
Ontario Hospital Association
HealthAchieve
Sponsorship Development Program: Between 50,000 and 150,000 nsf
National Cattlemen's Beef Association
2012 Cattle Industry Convention and NCBA Trade Show
Sponsorship Development Program: Over 150,000 nsf
IDG World Expo
E3 2012

Click here to view the 2012 Art of the Show competition winner gallery.

About IAEE
Since 1928, IAEE continues to provide quality and value to its members through leadership, service, education and strong relationships. IAEE is the largest association of the exhibitions and events industry in the world, with a membership of show organizers, exhibitors and exhibition suppliers. Organizers of more than 20,000 exhibitions and buyer-seller events around the world are members of IAEE. Through the 2006 consolidation with the Center for Exhibition Industry Research (CEIR), IAEE delivers valuable industry research reports. IAEE also supports the IAEE Public Events Council, The International Center for Exhibitor and Event Marketing, and the Exhibition and Event Industry Audit Commission, which are IAEE councils that provide products, programs and information to members. IAEE recognizes its strategic partners: American Airlines, ASP, Inc., Bearcom, Mexico Tourism Board, New Orleans Morial Convention Center, New Orleans Convention & Visitors Bureau, Orange County Convention Center and Visit Orlando, Vertical Nerve, Inc. and VoiceLogic. Visit www.iaee.com for more information.