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November
/ December 2003 |
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What's new with EXPO-SAY?
Click around and find out.
We've added more links for you to explore more about any given
article.
We've not only enlarged our generous sponsors we've also added
links to all their images.
Go ahead, click on their logo!
If it is underlined and in blue text, you can probably click on
it.
Of course "click here" is always a sure sign that
there is a link there too.
Advice!!
Need advice? Just ask!
Got a tradeshow question? ASK DR. EXPO
A new advice column, coming soon.
To keep the identity of DR. EXPO a secret please send all
correspondence to: DR.EXPO@metro-expo.com
Feel free to ask DR. EXPO anything!
Pictures, pictures and more pictures Ever wonder what
happens to all those pictures you see being taken at IAEM
functions?
Well, soon there will be a site on the internet dedicated to
NYIAEM pictures. You will be able to download or order prints of
your favorite ones! However, this is by request only, so if you
would like to receive invitation to view photos as they are
added, send an email with "SUBSCRIBE" in the subject
line to: IAEMphotos@metro-expo.com
If you happened to take pictures and want to submit them, you
may send them to the same address.
The
following organizations are generous sponsors to the New York
Area Chapter:
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 By
Jack Buttine, John Buttine, Inc.
The end of fall is certainly time for the Big Push. It
seems that year-end sales goals, education credits,
shopping, next year's budget and holiday parties all
come together at the same time.
Squeezing it all it is difficult. But, we should
remember to keep the first things first and to begin
with the end in mind as suggested in the book Seven
Habits of Highly Effective People. One of the best
ways to begin with the end in mind is to learn as much
as possible about our business. Our Chapter's education
and networking programs are great opportunities for
learning.
November's Sales topic will be terrific. December's
holiday party draws the biggest crowd of the year and
raises our largest amount of money - and is a lot of
fun. I recommend that you save the November 11 and
December 17 dates.
To our members who made time to attend the We Love New
York Day on October 18, a big thanks. The stories of
what you did are real examples of what tradeshow folks
can do when we get together.
I'll see you at our next meeting. Good Luck squeezing it
all in!
Click
here to go to IAEMs New York Area Chapter homepage
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- IAEM Cares for New York | New York Cares Day
2003
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 By
Nancy V. Buttine, John Buttine Inc.
Every October, New
York Cares and the New
York City Department of Education mobilize thousands
of volunteers throughout the city of New York for an
incredible day at some of the city's most challenged
public schools and parks. Volunteers paint murals,
schoolyards and hallways. Others revitalize gardens,
libraries, and classrooms.
Saturday October 18, fifteen members of our IAEM Team
and their friends volunteered at PS
133, a public elementary school in New York City, as
part of the 12th Annual New York Cares Day.
At the beginning of the day, Vice Principal Natasha
McGregor gave us a clear picture of the school's
mission. Hearing her passion and sense of humor
convinced us all that the City got it right when it
assigned her to this school. The work we did was greatly
appreciated as she told us how excited the children are
to come in to school on Monday morning and see all the
changes! That excitement was clear when we noticed some
currently attending students had taken their Saturday to
enthusiastically help us out. They were very excited to
take part in something that will have a lasting impact
on their school.
Our team participated in numerous major projects
throughout the school from painting murals in the
administrative offices to gardening, painting outdoor
fences, decorating the doors and reorganizing the
library. Atessa Lemaire, Buttine Insurance led the team
that designed the murals - they were bright, colorful
and represented an emphasis on reading, as requested by
the Vice Principal. Some of the team also painted
"Author Chairs" - special chairs for the
students to read aloud to their class.
The day ended with a great sense of accomplishment and
pride.
Next October we will do it again. Keep an eye out for
the date. We guarantee you will have a great time!
Click
here to learn more about how successful NY Cares Day
was.
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Larry
Grossenbacher, Metropolitan Exposition Services, Inc.
Sales Workshop
Were you one of the lucky attendees at the PDC who
learned a lot at one of the many educational sessions?
Well, now is your chance to learn more or maybe just
brush up on some skills, specifically sales.
On Tuesday November 11th at New
York's Hotel Pennsylvania you have an opportunity to
workshop with two experts in sales: Dan Cole and Eric
Udler. Here is a sample of what you might hear:
Dan Cole, Vice President of Sales and Development,
Consumer Electronics Association
Every time you give a sales presentation, think of it as
the first time. Be careful not to fall into a routine.
This is the only time your prospect is going to hear
your presentation. Before you make a call, think about
what you can do to make the presentation unique for that
prospect. What questions could you ask about their
product, and be ready with a list of reasons about why
your show is the best fit for their company.
Eric Udler, CEM, President of FSI Inc.
Selling is a relationship-based process. If your sales
pitch sounds scripted or artificial, it will be
difficult to build that relationship. Instead, think of
the selling process as your chance to tell your event's
story. Develop a narrative with a beginning, middle and
end. Work in important facts and benefits into this
narrative. Telling a story will make your pitch flow
more naturally.
HOLIDAY PARTY
Is this the article you've been checking your inbox
every 5 minutes for? We at EXPO-SAY have been
receiving calls, emails, faxes, snail mail and even
smoke signals with questions pertaining to the Annual
Holiday Party. Apparently people have all sorts of
information.
Well, here is the official word:
The party will be held on Wednesday, December 17th. The New
York Marriott Marquis is once again hosting the
event.
Not only is this event a spectacularly good time but
keep in mind, it is a very important fund raising event.
In 1995 the membership of NYIAEM adopted an annual
tradition whose sole purpose was to make a difference in
the lives of those New Yorkers who are the most
vulnerable and most deserving: our kids. NYIAEM supports
the grass roots effort of the Fresh
Air Fund, an organization that helps inner city kids
experience fresh air, the great outdoors and the joys of
summer. With your help, NYIAEM has raised over $85,000,
which has helped build the Fresh Air Fund's Nurses'
hospital and has sent many needy kids to summer camp.
Over the past eight years, generous prize donations from
NYIAEM members have allowed us to raise money through
raffles and silent auctions. This year we are hoping to
start a new tradition that makes it easier for members
to become prize sponsors. Instead of contributing actual
prizes, we are asking members to consider cash donations
towards the Annual Holiday Party prize fund. The funds
collected will be used to make the prize drawings fresh
and exciting while maximizing the NYIAEM contribution to
the Fresh Air Fund.
Your company may participate as a corporate sponsor
and/or you may contribute as an individual sponsor.
Sponsors contributing funds will be mentioned wherever
possible, including signage at the party and in the
post- event issue of EXPO-SAY. Remember, the more funds
we receive, the more exciting the raffle prizes and the
more money we can donate to the Fresh
Air Fund.
Our goal has not changed, nor will the fun and prizes
that you've come to expect. As always, all proceeds from
the raffle will be donated to the Fresh
Air Fund.
It is beyond comprehension that many New York children
have never known the simple joy of "fresh
air". Let our long tradition of giving to this most
worthy organization be a beacon that will shine forth
the entire Holiday Season.
To contribute the prize fund, please request a donation
form from Tony Orlando, GLM, Ten Bank Street, White
Plains, NY tony_orland
o@glmshows.com, (914) 421 3244, fax (914) 948- 2918.
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Annual Meeting and Awards Ceremony Recap
Held October 18th at the Jacob K. Javits Convention
Center
By Larry Grossenbacher, Metropolitan Exposition
Services, Inc.
Here's a story, of a luncheon, brought to you by
NYIAEM.
It was the 18th of October and it was at the Javits
Center.
Here's a story of Jack Buttine, who shared the stage
with these very lucky folk. Some won awards, others were
speakers, they all ate and went home.
During the luncheon and special awards presentation, the
King's Glove Award was be presented to Richard K.
Swandby of Exhibit
Surveys, Inc. and the Diamond Awards were presented
to David Adler of Bizbash,
Sharon Enright of Business
Journal, Inc., and Francis J. Friedman of Time and
Place Strategies, Inc.
This annual meeting also included a special presentation
entitled, "Javits Expansion Hudson Yards
Plan," given by Myles McGrane, vice president of
operations at the Javits
Convention Center and Vishaan Chakrabarti, director
of Manhattan's Office of City Planning.
 Click
here to read more about what the Department of City
Planning has to say on the Hudson Yards including an
introduction, master plan, framework and project
timeline.
Lastly, there was an election for the board of directors
and these are the results:
Chairman - Jack M. Buttine, John Buttine, Inc.
Co-Vice Chairman - Donna Venito
Co-Vice Chairman - Christine Zahn
Secretary - Jan Goldsmith, Exhibit Surveys, Inc.
Treasurer - Phil Hobson, Phoenix Int'l Business
Logistics
Directors
Tony Lee, George Little Management, Inc.
Steve Leonard, New York's Hotel Pennsylvania
Brian Gilligan, New York Marriott Marquis
Laura Greene, Toy Industry Association Inc
Tony Hodgins, Freeman Decorating Company
Maria Wilcox, NYC & Company
David Adler, BiZBash
Michael Gallo, Exhibition Management Services
We would like to extend our sincerest gratitude to Dick
Miranda, who after years of valued service, has a
personal commitment that prevents him from continuing on
the Board of Directors.
Here's a picture of your Board of Directors.
If you find that you don't know some of the people
pictured in this section make sure you print this and
take it with you to the Holiday Party and start making
contacts!
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- LEND US YOUR TALENTS -- VOLUNTEERS NEEDED
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Our
Chapter needs more talented volunteers to help us create
a stronger Chapter. We rely on the contributions and
dedication of our industry's professionals to lend their
expertise and knowledge.
Our committees make it all happen. Every program you
attend, every service you use from NY-IAEM, is provided
by volunteers.
As a member of a committee, you will not be asked to
"do it all alone." Committee members share
responsibilities, and often enjoy themselves while doing
so. Our Chapter has seven committees that keep things
going for all the members. Why not commit a few hours to
a committee that matches your skills or interests?
The committees are Awards, Education, Special Events,
Host, Membership, Newsletter and Public Relations.
Please contact Tony Lee at 914-421-3222 or tony_lee@glmshows.com for additional information. Don't let
another day go by without contributing your talent to
our Chapter.
Click
here for an online form you can print and fill-out.
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- NEWS FROM THE MOTHER SHIP
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IAEM
ANNOUNCES QUICKRENEW - ONLINE DUES RENEWAL PROGRAM FOR
MEMBERS
Membership experience enhanced with easy, online
transaction process
DALLAS - 25 September 2003 - The International
Association for Exhibition Management (IAEM) announces
today that it has launched QuickRenew - an automated,
online dues renewal program for its members. Quick Renew
was designed with members' needs in mind since many
depend on quick and efficient electronic means to stay
connected to their professional organizations today.
IAEM worked with ExpoExchange in developing and testing
the new program to bring this enhanced service to
members.
IAEM President, Steven Hacker, CAE, said "We are
pleased to offer this new service to our members. We
hope that QuickRenew will enhance our members'
experience with IAEM, and will be used as the primary
means of renewing membership."
QuickRenew allows for existing IAEM members - both show
organizers and industry suppliers- - who have
individually-held memberships, to renew their annual
dues online by updating their personal information and
completing the transaction with a credit card over a
secure platform. QuickRenew eliminates time and hassles
for members who previously had limited options of
renewing membership. QuickRenew saves time for members
who are renewing their dues while out of the office on
show site.
IAEM SERVICES AND TRADESHOWSTORE.COM
IAEM Services, Inc. is the for-profit subsidiary
corporation of IAEM, and it manages TradeshowStore.com.
IAEM Services, Inc., governed by a 14 member board of
directors consisting of IAEM members, provides products
and services to help defray the costs of providing
services to you, the member, and keeps IAEM dues at a
minimum.
The Board of Directors of IAEM Services is focused on
identifying products and services that meet the unique
needs of the exhibition industry, and through an
extensive RFP process, we partner with companies to
develop programs that will offer IAEM members quality
products and services that offer superior value at
competitive prices
TradeshowStore.com provides an array of products and
services designed to help members save money. Check out
the great prices for badge holders, insurance,
promotional products, publications, to name a few. For
complete information, be sure to visit
www.TradeshowStore.com.
The newest IAEM product to be launched in November is
the digital IAEM Membership Directory & Buyer's
Guide. Another new product available now is stock
ribbons and IAEM has over 100 titles. Priced as low as
$0.20 each, stock ribbons are a popular item.
Click
here to explore TradeShowStore.com |
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EXPO-SAY
is a publication of the New York Area Chapter of IAEM.
Editor and Production:
Larry Grossenbacher
Metropolitan Exposition Services, Inc.
email: larryg@metro-expo.com
Special thanks to the following for their submissions which made
this issue possible:
Jack Buttine, John Buttine, Inc.
Nancy Buttine, John Buttine, Inc.
Bobby Lee, Metropolitan Exposition Services, Inc.
Donna Venito
Jan Goldsmith, Exhibit Surveys, Inc.
Laura McKinney, IAEM
The ideas and comments expressed here are those of the
individual writers and do not represent official opinions of
either the New York Area Chapter or IAEM.
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