MONDAY, 6 DECEMBERCEM Learning Program Course Offerings
8:30 a.m. - 5:00 p.m. (0830-1700)
Additional Required Fee: $215.00 Member / $350.00 Non-Member
**Badges will be required for entry to course.
**IN ORDER TO HAVE THE COURSE MATERIALS MAILED IN ADVANCE, YOU MUST REGISTER BY 5 NOVEMBER 2010.
**CEM Course registration closes on Friday, 3 December 2010 at 12 Noon CST. There will be NO on-site registration available for CEM Courses!**
CEM Advanced Institute- Curiculum Coming Soon | | | | CEM: Facilities and Site Selection | The importance of strategic planning to ensure a successful exhibition can never be stressed enough. High on the list of early planning strategies is the selection of the perfect site that meets or exceeds the needs of the proposed exhibition. Choosing an appropriate facility is not a matter of just looking for a “large, empty box.” Choosing the perfect building in the wrong location can do irreparable damage and vice versa. Making the right decision in site selection requires gathering and analyzing a large amount of input from all stakeholders.
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Instructor: John Plescia, CEM | | | | CEM: Conference and Meeting Management Principles | Meetings and meeting management in a myriad of formats such as educational programming, business and committee meetings, receptions, special events, room block, and sleeping room management are all an integral part of most exhibitions/events. Exhibition managers must possess a working knowledge of the activities and functions related to meetings and master the skills to address this different set of logistics than those related to the management of the exhibition.
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Instructor: Al Lomas, CMP, CMM, CFE, CEM |
| | | CEM:Exhibition and Event Sales Fundamentals | Selling is tough, and in order to succeed, you need to constantly and proactively seek prospects that have a need for your event. Most exhibition industry veterans will say that the key to selling exhibit space is built on establishing relationships. In addition to selling exhibit space and other marketing opportunities at your event, it is up to you as sales professional to attend industry and competitive events, read trade publications, and constantly look for ways to network and nurture all types of relationships that will benefit your event.
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Instructor: Randy Bauler, CEM | | | | CEM: Security, Risk and Crisis Management | Effective event management addresses the identification and management of potential risks to the safety of attendees and exhibitors. Risk assessment and management, identify and managing security needs, and the management of crises and emergencies are considered throughout the advance planning process and on-site management of exhibitions and events.
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Instructor: Patricia Farias-Barlow, CEM |
| | | CEM: Event Operations | | Your exhibition is only a few days away. As a manager, you have spent the past months planning and organizing your exhibition. Planning and organizing are management functions conducted during the preparation stages of an exhibition. Once you move your operation on site and bring your exhibition to life, so to speak, your management functions switch to directing and controlling. |
Instructor: Robert Dallmeyer, CEM |
| | | CEM: Floor Plan Development | With every new or established exhibition there are basic steps taken during the initial planning and development stages that lay the groundwork for the entire event. One of the first critical steps is the development of a strategic and accurate floor plan. The floor plan is the working design document that becomes the exhibition marketplace and is a selling tool used to attract the targeted exhibitor-base to a show.
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Instructor: Jane Conway, CEM |
CEM Course Offerings for Tuesday, 7 December 2010 CEM at Expo! Expo! 2010 Main Page We look forward to seeing you at Expo! Expo! 2010 |