NEW LAUNCH CATEGORY
EARTH DAY DALLAS 2012
21-22 April 2012; Dallas, Texas
Earth Day Dallas, Inc., Producer
Earth Day Dallas 2012 is recognized as an IAEE 2012 Top Public Event – New Launch for exceptional customer service, creative marketing and for recycling as a best practice initiative. Earth Day Dallas recognized the struggles exhibitors and attendees encounter during times of economic struggle and has used several strategies to attract exhibitors and attendees to the event. Social media participation has grown substantially since the 2011 launch of this event and, as a matter of fact, all media has shown significant growth. The special events and messages portrayed throughout this unique event and the attention to detail in marketing, customer service and planning positively distinguishes this event from others.