IAEE 2020 Art of the Show Competition Results

Competition Honors Excellence in Exhibitions and Events Marketing Materials

La Asociación Internacional de Exposiciones y Eventos® (IAEE) has posted the results of its annual Concurso Arte del Espectáculo. The winners were selected for their creative use of several essential marketing elements needed to promote exhibitions and events. The winning entries were announced and recognized at the Art of the Show Competition Watch Party held on 10 December as part of the  virtual Expo! Expo! IAEE’s Annual Meeting & Exhibition 2020.

“The Art of the Show Competition is unique in that it is the only marketing competition that understands the specific activities involved in promoting exhibitions and events,” said IAEE President and CEO David DuBois, CMP, CAE, FASAE, CTA. “This is also what makes it highly competitive because the entries are so good. It’s an exciting competition that showcases outstanding marketing endeavors each year. This year’s competitors showed an exceptional resiliency in the face of a challenging year, and I salute them all for their continued success.”

The Art of the Show Competition recognizes excellence in promotional materials for the exhibitions and events industry in 14 categories of competition, spanning three show sizes. The entries are judged by an independent panel of judges who specialize in marketing, communications and graphic design. Each entry received is scored on a points system based on the criteria for the category in which it is entered. The judges’ scores are averaged, and the highest score wins for each category/show size.

Each year, IAEE presents a Best of Show award, which is the highest scoring entry across the entire competition. This year’s Best of Show winners resulted as a tie between Creativo CSG for its La conferencia MedTech entry in the Email Promotion Campaign: Under 75,000 nsf category y AVIXA, The Audiovisual and Integrated Experience Association for its InfoComm 2020 entry in the Social Media Campaign: Over 200,001 nsf category.

haga clic aquí to view the Art of the Show Competition Watch party and haga clic aquí to see all the winning entries in the Art of the Show Competition Online Winners Gallery.

Acerca de la IAEE

Con confianza desde 1928, la IAEE brinda calidad y valor a sus miembros a través del liderazgo, el servicio, la educación y las relaciones sólidas. IAEE es la asociación más grande de la industria de exposiciones y eventos del mundo, con una membresía de organizadores de exposiciones, expositores y proveedores de exposiciones. Los organizadores de más de 20.000 exposiciones y eventos de compradores y vendedores en todo el mundo son miembros de la IAEE, y la organización defiende y promueve el conocimiento de las exposiciones y eventos presenciales como medio principal para el desarrollo y crecimiento empresarial. La IAEE brinda educación relevante, oportuna e innovadora a sus miembros y a la industria. IAEE reconoce a sus socios estratégicos: 4imprint, Convention News Television (CNTV), eShow, Freeman, GES | onPeak, Grit Productions and Expositions, Nueva Orleans & Company, Centro de convenciones Ernest N. Morial de Nueva Orleans y Risk Strategies Company | Seguro Buttine. Visita www.iaee.com para más información.

María Tucker
Gerente Sr. de Comunicaciones y Contenidos | IAEE
+1 (972) 687-9226
mtucker@iaee.com

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