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SUMMARY:IAEE Master Series Certificate: Event Sales & Sponsorship: Part 1 Sales Strategy & Research
DESCRIPTION:Webinar Description:  \nThis is the first session in a dynamic three-part webinar series led by the esteemed CEO of SB Events\, Jennifer Kerhin\, MBA\, CEM\, CMP. She has designed this specific course to provide comprehensive knowledge and actionable strategies for maximizing expo and event sales. In this session participants will learn sales strategies and the research that backs them up for proven sales success in any industry.  \nLearning Objectives:  \n\nIdentify the core elements of a successful exhibit and sponsorship sales strategy. \n\n\nApply research methods to build prospect lists and align offerings with market needs. \n\n\nDevelop the prospectus to support the organization’s revenue goals. \n\nCredit: This webinar is eligible for 1 clock hour towards the CEM recertification.  \nRegistration: You can purchase the full series of three webinars at a discounted rate (Members $99 | Non-Members $149).  \nFull Series:  \n5 MARCH (10:30 am – 11:30 am CST) – IAEE Master Series Certificate: Event Sales & Sponsorship Part 1: Sales Strategy & Research \n12 MARCH (10:30 am – 11:30 am CST) – IAEE Master Series Certificate: Event Sales & Sponsorship Part 2: Sales Tactics That Work \n19 MARCH (10:30 am – 11:30 am CST) – IAEE Master Series Certificate: Event Sales & Sponsorship Part 3: Analytics and Review \nCan’t make the date? You can still register and get access to the recordings for on-demand viewing for whatever time works best for your professional development journey.  \nPresenter: CEO of SB Events\, Jennifer Kerhin\, MBA\, CEM\, CMP  \nSponsors: New Orleans Morial Convention Center and New Orleans & Company 
URL:https://www.iaee.com/event/iaee-master-series-certificate-event-sales-sponsorship-part-1-sales-strategy-research-05mar26/
LOCATION:Virtual
CATEGORIES:Events,Webinars
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DTEND;TZID=America/Chicago:20260305T113000
DTSTAMP:20260430T021728
CREATED:20251104T224231Z
LAST-MODIFIED:20260313T185536Z
UID:10000463-1772706600-1772710200@www.iaee.com
SUMMARY:IAEE Master Series Certificate: Event Sales & Sponsorship
DESCRIPTION:Webinar Description:  \nThis is this dynamic three-part webinar series led by the esteemed CEO of SB Events\, Jennifer Kerhin\, MBA\, CEM\, CMP. She has designed this specific course to provide comprehensive knowledge and actionable strategies for maximizing expo and event sales. Save time and money by registering for this impactful 3-part series!   \n5 March 2026   \nIAEE Specialty Webinar Series: Mastering Expo & Event Sales Part 1: Sales Strategy & Research \n12 March 2026  \nIAEE Specialty Webinar Series: Mastering Expo & Event Sales Part 2: Sales Tactics That Work \n19 March 2026  \nIAEE Specialty Webinar Series: Mastering Expo & Event Sales Part 3: Analytics and Review \nCredit: This webinar is eligible for 1 clock hour towards the CEM recertification.  \nRegistration: You can purchase the full series of three webinars at a discounted rate (Members $99 | Non-Members $149).  \nCan’t make the date? You can still register and get access to the recordings for on-demand viewing for whatever time works best for your professional development journey.  \nPresenter: CEO of SB Events\, Jennifer Kerhin\, MBA\, CEM\, CMP  \nSponsors: New Orleans Morial Convention Center and New Orleans & Company 
URL:https://www.iaee.com/event/iaee-specialty-webinar-series-mastering-expo-event-sales-full-3-part-series-05mar26/
LOCATION:Virtual
CATEGORIES:Events,Webinars
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