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DTSTART;TZID=America/Chicago:20260423T103000
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CREATED:20260313T191738Z
LAST-MODIFIED:20260313T191738Z
UID:10000572-1776940200-1776943800@www.iaee.com
SUMMARY:IAEE Master Series Certificate: Event Design For The Brain
DESCRIPTION:Webinar Description: \nIAEE Master Series Certificate: Event Design for the Brain presented by Lisa Schulteis is designed to help event and exhibition professionals better understand how people experience events and how design decisions influence engagement\, recall\, and connection across live and virtual environments. The series focuses on practical\, experience-driven design strategies that translate research on attention\, memory\, and social interaction into real-world event applications. \nEach session builds on the last\, guiding participants through three core elements of event experience: attention\, memory\, and connection. Built-in micro breaks are integrated throughout each session to support focus\, model effective design\, and enhance learning in real time. Each webinar is 60 minutes in length and includes interactive moments\, reflection\, and Q&A. A downloadable workbook supports applied learning across all three sessions. \nAfter attending all three virtual sessions\, participants will receive a Certificate of Completion and earn 3 clock hours towards CEM recertification. This session is $99 Members | Non-Members $149. \nTimes:  \n 9 April: 10:30 AM – 11:30 AM CST (60 Minutes) \n16 April: 10:30 AM – 11:30 AM CST (60 Minutes) \n23 April: 10:30 AM – 11:30 AM CST (60 Minutes) \n  \n9 April 2026  \nSession 1: Designing for Attention: How to Keep People Engaged Without Overloading Them  \nAttention is limited and easily disrupted in modern event environments. This session explores how people process information and allocate focus\, and how event design decisions directly influence engagement throughout an experience. Participants will learn how to reduce cognitive overload\, improve session flow\, and design agendas and environments that support sustained attention without adding more content or complexity. \nLearning Objectives \n\nExplain how attention functions in live and virtual event settings\nIdentify common event design choices that reduce focus and engagement\nApply practical strategies to support sustained attention\nDesign agendas and sessions that balance stimulation and recovery Built-in micro breaks will be used throughout the session to model attention-supportive design in real time.\n\n16 April 2026 \nSession 2: Designing for Memory: Creating Events People Actually Remember  \nWhile events often deliver large volumes of information\, much of it is forgotten shortly after the experience ends. This is the second session in the series and this session focuses on how memory is formed and how event design can support recall of key messages\, moments\, and experiences. \nParticipants will explore how session structure\, storytelling\, repetition\, and sensory cues influence memory and learn how to design experiences that help important messages stick beyond the event itself. \nLearning Objectives  \n\nDistinguish between engagement and long-term memory\nIdentify design elements that support retention and recall\nApply techniques that strengthen memory without increasing content volume\nBuild memory anchors into sessions\, exhibits\, and experiences. Memory-anchoring micro breaks will be integrated to demonstrate retention strategies in practice.\n\n23 April 2026 \nSession 3: Designing for Connection: How Events Build Trust\, Belonging\, and Meaningful Interaction \nConnection is central to successful events. This session explores how people experience social environments and how event design influences trust\, comfort\, and participation. Participants will learn how layout\, facilitation\, pacing\, and interaction design affect whether attendees feel included\, engaged\, and willing to participate\, and how these factors shape overall event outcomes. \nLearning Objectives \n\nUnderstand how social environments influence engagement and trust\nIdentify barriers to interaction created by common event design choices\nDesign experiences that encourage meaningful connection\nApply inclusive strategies that support different engagement styles. Connection-focused micro breaks will be embedded to model interaction and reflection.\n\nPresenter: Lisa Schulteis\, Founder/Owner ElectraLime Marketing; Your Event Marketplace; Executive Director\, Northwest Event Show Seattle \nSponsors: New Orleans Morial Convention Center and New Orleans & Company
URL:https://www.iaee.com/event/iaee-master-series-certificate-event-design-for-the-brain-23apr26/
LOCATION:Virtual
CATEGORIES:Events,Webinars
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DTSTART;TZID=America/Chicago:20260423T111500
DTEND;TZID=America/Chicago:20260423T133000
DTSTAMP:20260423T051440
CREATED:20260227T210641Z
LAST-MODIFIED:20260227T210641Z
UID:10000552-1776942900-1776951000@www.iaee.com
SUMMARY:Southeastern Chapter: State of the Industry
DESCRIPTION:Join us for an insightful exploration into the heart of the IAEE\, where we delve into the latest trends\, data\, and forecasts that are shaping our industry. This presentation\, underpinned by comprehensive CEIR data\, offers attendees a unique opportunity to understand the driving forces behind the events and exhibitions industry. Participants will gain actionable insights to navigate the current landscape\, predict future developments\, and make informed decisions in their respective areas. \nLearner Outcomes: \n\nUnderstand and Leverage Industry Trends and CEIR Data: Gain a comprehensive grasp of current IAEE industry trends and how CEIR data can inform strategic decisions\, fostering a deeper understanding of market dynamics.\nAnticipate and Respond to Industry Developments: Employ insights from trend analysis and data interpretation to predict future industry shifts\, enabling proactive planning and response strategies.\nDrive Innovation within Organizations: Utilize knowledge of emerging trends and data-driven insight to spearhead innovation and stimulate organizational growth in the events and exhibitions sector.\nThis presentation not only imparts valuable industry knowledge but also equips professionals with the tools to thrive in a competitive landscape.\n\nQualifies for one clock hour towards CEM recertification. \nSchedule: \n\n11:15 am – Registration & Networking\n11:30 pm – Program & Lunch\n1:30 pm – Adjournment\n\nRegistration & Fees ($5 will be added for onsite registrations): \n\nMember: $55\nGuest: $65\nStudent: $25\n\nParking: Park on the left side of the parking lot (when facing the building).  Once parked\, go to the main entrance (by the flags) and staff will be present to assist. \nAbout the Speaker \nMichelle Edmonson\, CEM is the Vice President of Exhibitions for AMT – The Association For Manufacturing Technology and leads the IMTS brand – which includes the Trade Show (International Manufacturing Technology Show) and its digital component (IMTS+). With over 30 years of experience in managing and overseeing large-scale events\, Michelle has been instrumental in driving the success and growth of her organization. Her leadership and strategic vision have significantly enhanced AMT’s and IMTS’ reputation and expanded their reach in the industry. Michelle’s ability to foster strong relationships and work effectively with diverse teams has been a key factor in her success. \nMichelle proudly serves on the Board of Directors for IAEE (International Association of Expositions & Events)\, and she is an active member of the CABs for Choose Chicago\, Metropolitan Pier and Exposition Authority\, and Maritz. When not working\, she enjoys reading\, baking and spending time with her family and friends.
URL:https://www.iaee.com/event/southeastern-chapter-state-of-the-industry-23apr26/
LOCATION:GES Orlando\, 4805 Sand Lake Rd\, Orlando\, FL\, 32819\, United States
CATEGORIES:Chapter Events,Events
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