Signature Boston
Events Calendar 2016

Webinar: Attract and Retain More Exhibitors for Your Trade Show

August 2, 2023

Webinar Description:

Are you looking to attract new exhibitors for your trade show, identify various strategies for doing so and retain your current exhibitors? Are you looking for solutions to better cultivate long-lasting relationships with exhibitors, resulting in higher retention rates? Join Jerry Gildea, Chief Sales Officer for Map Your Show, and a panel of industry show organizers as they share how their knowledge and best practices for attracting new exhibitors and retaining current relationships.

Learn how these events leverage digital marketing and offline channels to reach the right exhibitors, enabling them to connect with attendees at their events and gain tactics that you too, can implement for your own trade shows. You will walk away with actionable insights to maximize the value and return on investment for all parties.

After participating in this session, you will be able to:

  • Implement effective strategies for attracting new exhibitors.
  • Hear best practices, solutions and gain additional knowledge to effectively retain current exhibitors.
  • Utilize actionable insights and practical tips to strengthen exhibitor partnerships, enhance continued participation as well as attendee-exhibitor interactions, and create a more engaging and meaningful trade show experience.

Presenters: Jerry Gildea, Chief Sales Officer, Map Your Show and Shari Sally, Vice President of Sales at Consumer Technology Association

This session/course/webinar is eligible for 1 clock hour towards CEM recertification.

IAEE webinars are free to members and available to non-members for $49.





10:30 AM – 11:30 AM CT | 11:30 AM – 12:30 PM ET | 8:30 AM – 9:30 AM PT | 4:30 PM – 5:30 PM GMT | 12:30 AM – 1:30 AM for Singapore and Beijing (GMT + 8)