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DTSTART;TZID=America/Chicago:20240801T080000
DTEND;TZID=America/Chicago:20240801T163000
DTSTAMP:20260501T035826
CREATED:20240709T221625Z
LAST-MODIFIED:20240709T221625Z
UID:10000122-1722499200-1722529800@www.iaee.com
SUMMARY:Strategic Topic Selection & Positive Promotion for Sponsored Sessions - Virtual
DESCRIPTION:Learning Objectives: \n• What process can sponsors follow to select the right topics for their sessions and what tips can help them enhance the materials that are required? • How can sponsors create an effective pre-show marketing plan for their session promotions?\n• What (other) ways can sponsors attract attention for their sessions and what (other) tips/ideas can help them do their best? \nProgram Description: If your trade show includes sponsored sessions (or your organization permits other educational sessions to be presented by suppliers to your industry)\, then you may be concerned about some of the common challenges that often come with those types of sessions\, like limited attendance\, poor reviews\, and real-time complains from those professionals if/when their sessions fall flat. This 90-minute webinar is for your sponsors\, to help them select their topics strategically and promote their sessions positively; however\, you may find value in attending alongside them. After all\, in order to provide the best possible experience for your entire audience\, you’ll need to empower your sponsored session speakers\, not micromanage them… This session is a good place to start. \nThis course is eligible for 1.5 clock hour(s) towards CEM recertification.
URL:https://www.iaee.com/event/strategic-topic-selection-positive-promotion-for-sponsored-sessions-virtual-01aug24/
LOCATION:Virtual
CATEGORIES:CEM,CEM Virtual
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-certification-badge-2024_1000px_cem-preferred-provider-e1738276350485.webp
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DTSTART;TZID=America/Chicago:20240808T080000
DTEND;TZID=America/Chicago:20240808T163000
DTSTAMP:20260501T035826
CREATED:20240709T222658Z
LAST-MODIFIED:20240709T222658Z
UID:10000123-1723104000-1723134600@www.iaee.com
SUMMARY:Overcome Feeling Overwhelmed - Virtual
DESCRIPTION:Learning Objectives: \n• Part 1: How does feeling overwhelmed impact exhibitors (and what can exhibitors do to mitigate this challenge now/in the future)? \n• Part 2: How do exhibitors’ feeling overwhelmed impact exhibition organizers\, like you (and what can you do to help your exhibitors overcome this challenge now/in the future)? \nProgram Description: When your exhibitors struggle… you struggle. Learn more about one of their biggest challenges (overcoming feeling overwhelmed) and explore effective ways to address it from both their perspective and yours\, as an exhibition organizer. For more information and to request your personal access link\, visit HowToTradeShow.com \nThis course is eligible for 1 clock hour(s) towards CEM recertification.
URL:https://www.iaee.com/event/overcome-feeling-overwhelmed-virtual-08aug24/
LOCATION:Virtual
CATEGORIES:CEM,CEM Virtual
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-certification-badge-2024_1000px_cem-preferred-provider-e1738276350485.webp
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240820T080000
DTEND;TZID=America/Chicago:20240820T163000
DTSTAMP:20260501T035826
CREATED:20240709T223220Z
LAST-MODIFIED:20240709T223220Z
UID:10000124-1724140800-1724171400@www.iaee.com
SUMMARY:Reinvent Your Exhibitor Advisory Council - Virtual
DESCRIPTION:Learning Objectives: \n• Which building blocks are needed to create an effective Exhibitor Advisory Council (EAC)? • How can the right facilitation turn a typical “gripe session” into constructive and actionable feedback? \n• What (other) preparations can be completed in this workshop to set your EAC up for success? \nProgram Description: In any business\, listening to your customers is a crucial step towards serving them better and\, for exhibition organizers\, your exhibitors are your customers. While there are many ways you can show you’re listening\, creating an Exhibitor Advisory Council (EAC) is one of the most highly recommended. So\, why do so many organizers disband their EACs (or put off setting them up)? In many cases\, the problem with traditional EACs is that they aren’t productive enough to be worth the hassle… fortunately\, with a few simple tweaks\, you can create a more modern and effective EAC instead! In this intensive 3-hour workshop\, you will work through the process of reinventing your Exhibitor Advisory Council\, with the support of our favorite trade show trainer\, Robyn\, and your peers. \nThis course is eligible for 3 clock hour(s) towards CEM recertification.
URL:https://www.iaee.com/event/reinvent-your-exhibitor-advisory-council-virtual-20aug24/
LOCATION:Virtual
CATEGORIES:CEM,CEM Virtual
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-certification-badge-2024_1000px_cem-preferred-provider-e1738276350485.webp
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240822T080000
DTEND;TZID=America/Chicago:20240822T163000
DTSTAMP:20260501T035826
CREATED:20240709T225943Z
LAST-MODIFIED:20240709T225943Z
UID:10000125-1724313600-1724344200@www.iaee.com
SUMMARY:Embrace the Ways You’re “New” - Virtual
DESCRIPTION:Learning Objectives: \n• Part 1: How does being new impact exhibitors (and what can exhibitors do to mitigate this challenge now/in the future)? \n• Part 2: How do exhibitors being new impact exhibition organizers\, like you (and what can you do to help your exhibitors overcome this challenge now/in the future)? \nProgram Description: When your exhibitors struggle… you struggle. Learn more about one of their biggest challenges (embracing the ways they’re “new”) and explore effective ways to address it from both their perspective and yours\, as an exhibition organizer. For more information and to request your personal access link\, visit HowToTradeShow.com \nThis course is eligible for 1 clock hour(s) towards CEM recertification.
URL:https://www.iaee.com/event/embrace-the-ways-youre-new-virtual-22aug24/
LOCATION:Virtual
CATEGORIES:CEM,CEM Virtual
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-certification-badge-2024_1000px_cem-preferred-provider-e1738276350485.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240827T080000
DTEND;TZID=America/Chicago:20240827T163000
DTSTAMP:20260501T035826
CREATED:20240709T230752Z
LAST-MODIFIED:20240709T230752Z
UID:10000126-1724745600-1724776200@www.iaee.com
SUMMARY:DIY Your Exhibit Marketing Roadmap in a Day - Virtual
DESCRIPTION:Learning Objectives: \n• Which questions do exhibitors need to answer in order to ensure their efforts will align properly? • How should your exhibitors structure each phase of their exhibit marketing efforts? \n• What (other) tips/ideas can help your exhibitors do their best? \nProgram Description: As an exhibition organizer\, there’s a lot you can do to support your exhibitors… but\, ultimately\, they have to be responsible for their own success. For example\, you can provide logos\, templates\, and even attendee list rentals\, but your exhibitors have to plan and prepare their own promotions before\, during\, and after your trade show. So\, this 3-hour workshop is for your exhibitors\, to help them DIY their exhibit marketing roadmap in a day; however\, you may find value in attending alongside them. After all\, it will be much easier to fine tune the support you provide if you understand\, from the exhibitors’ perspective\, exactly what they’ll be going through\, every step of the way. \nThis course is eligible for 3 clock hour(s) towards CEM recertification.
URL:https://www.iaee.com/event/diy-your-exhibit-marketing-roadmap-in-a-day-virtual-27aug24/
LOCATION:Virtual
CATEGORIES:CEM,CEM Virtual
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-certification-badge-2024_1000px_cem-preferred-provider-e1738276350485.webp
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