June 13, 2019
CEIR Index Exhibition Industry Outlook: A Personal Case Study Approach to Using the Index and Other CEIR Data to Plan for Your Show
How are the market conditions looking for your event? Choppy Seas or Smooth Sailing Ahead? This 45-minute webinar is a great lunch and learn opportunity for team members who have strategic responsibilities, including P&L responsibility, for your organization’s trade show(s). CEO’s, CFO’s, and the show management team will all benefit by hearing the most current outlook for the overall exhibition industry as well as for the 14 industry sectors tracked in the Index. Hear from successful trade show organizer, Jackie James from Informa Exhibitions, who is the Group Show Director for the World of Concrete, as she demonstrates how she uses CEIR Index data as an important industry benchmark tool and how this information and other CEIR data is used to trigger and guide critical discussions for business decision-making. Also hear about the CEIR Event Performance Analyzer, a free tool that enables users to compare an event’s performance to CEIR sector results. Jump start your strategic planning efforts, listen in to this session to understand how to use this invaluable data to work for your event.
Join Nancy Drapeau, PRC, Vice President of Research, CEIR; Allen Shaw, Ph.D., Founder, President & Chief Economist, Global Economic Consulting Associates Inc; and Jackie James, Group Director, World of Concrete
12:00 p.m. – 12:45 p.m. CST