Mohegan Sun
Events Calendar 2016

Strategic Planning & Management (Taiwan)

June 17, 2021 - July 15, 2021

Exhibitions and events support industry and market segments thereby fueling the local economy. Business travel is one example of a multi-million dollar industry supported by exhibitions and events. In order for organizations that plan, manage or own exhibitions and events to remain competitive, they must continually define and review their strategies, measure where an event falls within a particular market segment, position the exhibition or event to meet or beat the competition and develop plans to ensure business continuity and success.

For any registration questions, please contact cem@iaee.com.

Instructor:

Cookie Walner, CMP, CMM, CAE, CEM, HMCC