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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240801T080000
DTEND;TZID=America/Chicago:20240801T163000
DTSTAMP:20260403T130953
CREATED:20240709T221625Z
LAST-MODIFIED:20240709T221625Z
UID:10000122-1722499200-1722529800@www.iaee.com
SUMMARY:Strategic Topic Selection & Positive Promotion for Sponsored Sessions - Virtual
DESCRIPTION:Learning Objectives: \n• What process can sponsors follow to select the right topics for their sessions and what tips can help them enhance the materials that are required? • How can sponsors create an effective pre-show marketing plan for their session promotions?\n• What (other) ways can sponsors attract attention for their sessions and what (other) tips/ideas can help them do their best? \nProgram Description: If your trade show includes sponsored sessions (or your organization permits other educational sessions to be presented by suppliers to your industry)\, then you may be concerned about some of the common challenges that often come with those types of sessions\, like limited attendance\, poor reviews\, and real-time complains from those professionals if/when their sessions fall flat. This 90-minute webinar is for your sponsors\, to help them select their topics strategically and promote their sessions positively; however\, you may find value in attending alongside them. After all\, in order to provide the best possible experience for your entire audience\, you’ll need to empower your sponsored session speakers\, not micromanage them… This session is a good place to start. \nThis course is eligible for 1.5 clock hour(s) towards CEM recertification.
URL:https://www.iaee.com/event/strategic-topic-selection-positive-promotion-for-sponsored-sessions-virtual-01aug24/
LOCATION:Virtual
CATEGORIES:CEM,CEM Virtual
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-certification-badge-2024_1000px_cem-preferred-provider-e1738276350485.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240805T083000
DTEND;TZID=America/New_York:20240805T150000
DTSTAMP:20260403T130953
CREATED:20240522T183805Z
LAST-MODIFIED:20240529T220838Z
UID:10000040-1722846600-1722870000@www.iaee.com
SUMMARY:Neuroscience of Exhibitions and Events – CEM Week
DESCRIPTION:Our brain selects or inhibits information based on our motivations and needs. Our social concerns are the primary drivers for how we behave. As event and exhibitions professionals we must create event experiences that driver deeper meaning\, inspire innovation\, accelerate connections and maximize our attendees’ brainpower to supercharge results. It is not about creating high energy events and exhibitions; it is about creating experiences that are meaningful and engage the social brain. This course will help you discover the primary colors of intrinsic motivation\, explore how to optimize the physical space of our events and exhibitions to produce experiences that influence what attendees think\, and how they think so you can drive the results you want from your show. \nAfter completing this course\, the participant should be able to: \n\nExamine why our brains are wired to socially connect\nDiscover ways to leverage social connectivity in your exhibitions and events\nIdentify five key factors that drive motivations\, behaviors\, and decision-making\nAnalyze meeting room design and exhibition floor layouts to deploy best practices\nCreate brain friendly environments that drive results\nDeconstruct event industry best practices and CEM standards through a neuroscience lens\n\nThis course will provide the learner who achieves competency with a dual digital badge from both IAEE and Madison College. \nRegistration fees for on-location courses and virtual courses in the United States are $299 USD members/$440 USD non-members (per course). \nThere will be an optional 30-minute study period followed by an hour for the exam. Those that are recertifying\, not taking the exam\, or taking the course as not part of the CEM program will end their day at 3:00pm
URL:https://www.iaee.com/event/neuroscience-of-exhibitions-and-events-cem-week-05aug24/
LOCATION:Freeman Alexandria\, 11 Canal Center Plaza Suite 100\, Alexandria\, VA\, 22314\, United States
CATEGORIES:CEM,CEM On-Location
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/04/cem-badge-2024_1000px_neuroscience-of-exhibitions-and-events.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240806T083000
DTEND;TZID=America/New_York:20240806T150000
DTSTAMP:20260403T130953
CREATED:20240522T190307Z
LAST-MODIFIED:20240529T220915Z
UID:10000041-1722933000-1722956400@www.iaee.com
SUMMARY:Housing and Registration Management – CEM Week
DESCRIPTION:Today’s exhibition professional has more to do than simply manage an exhibition. In reality\, an exhibition professional is responsible for several crucial service-related elements. Two of the service fundamentals inherent in most events are arranging for accommodations for guests (“housing”) and identifying which guests will be allowed access to which portion of an event (“registration”). Planning must begin early to ensure housing and registration are easily assessed and do not become a hindrance to attending the event. When managed well\, housing and registration can enhance an event and create an incentive for future attendance. \nAfter completing this course\, the participant should be able to: \n\nIdentify key elements of planning and managing registration and housing\nDescribe differences between exhibitors and attendees in housing needs and booking habits\nDescribe differences in registration policies and processes for exhibitors and attendees\nEvaluate housing and registration event management options\nDevelop basic housing and registration planning timelines\nDemonstrate knowledge of financial and contractual commitments\nUnderstand how to manage housing and registration data (e.g.\, GDPR\, data privacy\, data protection\, data security)\n\nRegistration fees for on-location courses and virtual courses in the United States are $299 USD members/$440 USD non-members (per course). \nThere will be an optional 30-minute study period followed by an hour for the exam. Those that are recertifying\, not taking the exam\, or taking the course as not part of the CEM program will end their day at 3:00pm
URL:https://www.iaee.com/event/housing-and-registration-management-cem-week-06aug24/
LOCATION:Freeman Alexandria\, 11 Canal Center Plaza Suite 100\, Alexandria\, VA\, 22314\, United States
CATEGORIES:CEM,CEM On-Location
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/04/cem-badge-2024_1000px_housing-and-registration-management.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240807T083000
DTEND;TZID=America/New_York:20240807T150000
DTSTAMP:20260403T130953
CREATED:20240522T190741Z
LAST-MODIFIED:20240529T221438Z
UID:10000042-1723019400-1723042800@www.iaee.com
SUMMARY:Strategic Planning and Management – CEM Week
DESCRIPTION:In order for organizations that plan\, manage or own exhibitions and events to remain competitive\, they must continually define and review their strategies.  This includes measuring where an event falls within a particular market segment\, developing plans to ensure business continuity\, and positioning an exhibition or event for success. \nAfter completing this course\, the participant should be able to: \nPART ONE: DEFINE EXHIBITIONS \n\nUse the CEIR Census and CEIR Index Report to gain an understanding of the current scope and performance of the exhibition industry\nUnderstand the differences between business-to-business and business-to-consumer exhibitions\nExplain the roles of the exhibition organizer\, attendee and exhibitor\nIdentify the purposes for corporate private exhibitions and events and understand their target audiences\nDiscuss the principal ways that exhibitions can be grown\n\nPART TWO: STRATEGIC ENTERPRISE MANAGEMENT: PROCESS AND OUTCOMES \n\nDefine strategic enterprise management (SEM)\nCompare the various models of strategic planning\nIdentify and define the major components of a strategic plan\nUnderstand experience design principles to optimize the overall experience of stakeholders and attendees\nUnderstand how to incorporate principles of EDI\, sustainability\, and health and safety into event design\nDescribe a basic strategic planning process\nDifferentiate between strategic enterprise management and the strategic planning process\nExplain the benefits of strategic planning and management\n\nPART THREE: PROJECT MANAGEMENT: MANAGING SUCCESSFUL EXHIBITIONS \n\nIdentify the major elements in the project management process\nDemonstrate the role of project management in developing goals and objectives\nIdentify the elements in a work breakdown structure\nIdentify the requirements necessary to effectively manage and motivate a project management team\n\nRegistration fees for on-location courses and virtual courses in the United States are $299 USD members/$440 USD non-members (per course). \nThere will be an optional 30-minute study period followed by an hour for the exam. Those that are recertifying\, not taking the exam\, or taking the course as not part of the CEM program will end their day at 3:00pm
URL:https://www.iaee.com/event/strategic-planning-and-management-cem-week-07aug24/
LOCATION:Freeman Alexandria\, 11 Canal Center Plaza Suite 100\, Alexandria\, VA\, 22314\, United States
CATEGORIES:CEM,CEM On-Location
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/04/cem-badge-2024_1000px_strategic-planning-and-management.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240808T080000
DTEND;TZID=America/Chicago:20240808T163000
DTSTAMP:20260403T130953
CREATED:20240709T222658Z
LAST-MODIFIED:20240709T222658Z
UID:10000123-1723104000-1723134600@www.iaee.com
SUMMARY:Overcome Feeling Overwhelmed - Virtual
DESCRIPTION:Learning Objectives: \n• Part 1: How does feeling overwhelmed impact exhibitors (and what can exhibitors do to mitigate this challenge now/in the future)? \n• Part 2: How do exhibitors’ feeling overwhelmed impact exhibition organizers\, like you (and what can you do to help your exhibitors overcome this challenge now/in the future)? \nProgram Description: When your exhibitors struggle… you struggle. Learn more about one of their biggest challenges (overcoming feeling overwhelmed) and explore effective ways to address it from both their perspective and yours\, as an exhibition organizer. For more information and to request your personal access link\, visit HowToTradeShow.com \nThis course is eligible for 1 clock hour(s) towards CEM recertification.
URL:https://www.iaee.com/event/overcome-feeling-overwhelmed-virtual-08aug24/
LOCATION:Virtual
CATEGORIES:CEM,CEM Virtual
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-certification-badge-2024_1000px_cem-preferred-provider-e1738276350485.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240808T083000
DTEND;TZID=America/New_York:20240808T150000
DTSTAMP:20260403T130953
CREATED:20240522T192208Z
LAST-MODIFIED:20240529T220438Z
UID:10000043-1723105800-1723129200@www.iaee.com
SUMMARY:Event Operations – CEM Week
DESCRIPTION:Producing successful exhibitions often hinges upon the proper management of logistics. Every event contains thousands of details that must be processed logically\, sequentially and precisely. While managing logistics well is essential\, exhibitions are intended primarily to bring buyers and sellers together in an environment that is conducive to their respective objectives. All of the stakeholders of an exhibition must communicate effectively before\, during and after the event to ensure its success. Event operations focuses on the unique role of the exhibition organizer and his/her team in orchestrating all of the elements. \nAfter completing this course\, the participant should be able to: \n\nIdentify teams for event and project timelines for key stakeholders\nEstablish show rules and regulations and their enforcement on-site\nDevelop a plan to manage the on-site exhibition operations\nExplain the components of on-site communications\nIdentify the exhibition cycle phases\nReview the roles of the on-site exhibition team\, including staff and vendors\nEvaluate the overall on-site operations\nConduct a post-event analysis\n\nRegistration fees for on-location courses and virtual courses in the United States are $299 USD members/$440 USD non-members (per course). \nThere will be an optional 30-minute study period followed by an hour for the exam. Those that are recertifying\, not taking the exam\, or taking the course as not part of the CEM program will end their day at 3:00pm
URL:https://www.iaee.com/event/event-operations-cem-week-08aug24/
LOCATION:Freeman Alexandria\, 11 Canal Center Plaza Suite 100\, Alexandria\, VA\, 22314\, United States
CATEGORIES:CEM,CEM On-Location
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/04/cem-badge-2024_1000px_event-operations.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240809T083000
DTEND;TZID=America/New_York:20240809T150000
DTSTAMP:20260403T130953
CREATED:20240522T192616Z
LAST-MODIFIED:20240529T220305Z
UID:10000044-1723192200-1723215600@www.iaee.com
SUMMARY:Conference and Meeting Management – CEM Week
DESCRIPTION:While planning and managing exhibitions and meetings share some common aspects\, competent planning and management of meetings requires special knowledge and skills. Exhibition managers may be called upon to work closely with their organization’s meeting and education manager and should be knowledgeable about the essential aspects of meetings in all of their various formats. \nAfter completing this course\, the participant should be able to: \n\nIdentify different types of events and meetings\nCompare education and programming formats\nExplain adult learning theory\nSelect appropriate speakers for a program\nList common event space set-ups based on meeting type and size\nDescribe basic requirements for conference related housing\, travel and transportation\nPrepare Event Specification Guides and Function Set-up Orders\nOrganize ADA- compliant and accessible meetings (U.S. only)\n\nRegistration fees for on-location courses and virtual courses in the United States are $299 USD members/$440 USD non-members (per course). \nThere will be an optional 30-minute study period followed by an hour for the exam. Those that are recertifying\, not taking the exam\, or taking the course as not part of the CEM program will end their day at 3:00pm
URL:https://www.iaee.com/event/conference-and-meeting-management-cem-week-09aug24/
LOCATION:Freeman Alexandria\, 11 Canal Center Plaza Suite 100\, Alexandria\, VA\, 22314\, United States
CATEGORIES:CEM,CEM On-Location
ATTACH;FMTTYPE=image/png:https://www.iaee.com/wp-content/uploads/2024/04/cem-badge-2024_1000px_conference-and-meeting-management.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240820T080000
DTEND;TZID=America/Chicago:20240820T163000
DTSTAMP:20260403T130953
CREATED:20240709T223220Z
LAST-MODIFIED:20240709T223220Z
UID:10000124-1724140800-1724171400@www.iaee.com
SUMMARY:Reinvent Your Exhibitor Advisory Council - Virtual
DESCRIPTION:Learning Objectives: \n• Which building blocks are needed to create an effective Exhibitor Advisory Council (EAC)? • How can the right facilitation turn a typical “gripe session” into constructive and actionable feedback? \n• What (other) preparations can be completed in this workshop to set your EAC up for success? \nProgram Description: In any business\, listening to your customers is a crucial step towards serving them better and\, for exhibition organizers\, your exhibitors are your customers. While there are many ways you can show you’re listening\, creating an Exhibitor Advisory Council (EAC) is one of the most highly recommended. So\, why do so many organizers disband their EACs (or put off setting them up)? In many cases\, the problem with traditional EACs is that they aren’t productive enough to be worth the hassle… fortunately\, with a few simple tweaks\, you can create a more modern and effective EAC instead! In this intensive 3-hour workshop\, you will work through the process of reinventing your Exhibitor Advisory Council\, with the support of our favorite trade show trainer\, Robyn\, and your peers. \nThis course is eligible for 3 clock hour(s) towards CEM recertification.
URL:https://www.iaee.com/event/reinvent-your-exhibitor-advisory-council-virtual-20aug24/
LOCATION:Virtual
CATEGORIES:CEM,CEM Virtual
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-certification-badge-2024_1000px_cem-preferred-provider-e1738276350485.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240822T080000
DTEND;TZID=America/Chicago:20240822T163000
DTSTAMP:20260403T130953
CREATED:20240709T225943Z
LAST-MODIFIED:20240709T225943Z
UID:10000125-1724313600-1724344200@www.iaee.com
SUMMARY:Embrace the Ways You’re “New” - Virtual
DESCRIPTION:Learning Objectives: \n• Part 1: How does being new impact exhibitors (and what can exhibitors do to mitigate this challenge now/in the future)? \n• Part 2: How do exhibitors being new impact exhibition organizers\, like you (and what can you do to help your exhibitors overcome this challenge now/in the future)? \nProgram Description: When your exhibitors struggle… you struggle. Learn more about one of their biggest challenges (embracing the ways they’re “new”) and explore effective ways to address it from both their perspective and yours\, as an exhibition organizer. For more information and to request your personal access link\, visit HowToTradeShow.com \nThis course is eligible for 1 clock hour(s) towards CEM recertification.
URL:https://www.iaee.com/event/embrace-the-ways-youre-new-virtual-22aug24/
LOCATION:Virtual
CATEGORIES:CEM,CEM Virtual
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-certification-badge-2024_1000px_cem-preferred-provider-e1738276350485.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240827T080000
DTEND;TZID=America/Chicago:20240827T163000
DTSTAMP:20260403T130953
CREATED:20240709T230752Z
LAST-MODIFIED:20240709T230752Z
UID:10000126-1724745600-1724776200@www.iaee.com
SUMMARY:DIY Your Exhibit Marketing Roadmap in a Day - Virtual
DESCRIPTION:Learning Objectives: \n• Which questions do exhibitors need to answer in order to ensure their efforts will align properly? • How should your exhibitors structure each phase of their exhibit marketing efforts? \n• What (other) tips/ideas can help your exhibitors do their best? \nProgram Description: As an exhibition organizer\, there’s a lot you can do to support your exhibitors… but\, ultimately\, they have to be responsible for their own success. For example\, you can provide logos\, templates\, and even attendee list rentals\, but your exhibitors have to plan and prepare their own promotions before\, during\, and after your trade show. So\, this 3-hour workshop is for your exhibitors\, to help them DIY their exhibit marketing roadmap in a day; however\, you may find value in attending alongside them. After all\, it will be much easier to fine tune the support you provide if you understand\, from the exhibitors’ perspective\, exactly what they’ll be going through\, every step of the way. \nThis course is eligible for 3 clock hour(s) towards CEM recertification.
URL:https://www.iaee.com/event/diy-your-exhibit-marketing-roadmap-in-a-day-virtual-27aug24/
LOCATION:Virtual
CATEGORIES:CEM,CEM Virtual
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-certification-badge-2024_1000px_cem-preferred-provider-e1738276350485.webp
END:VEVENT
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