Signature Boston
Events Calendar 2016

Trade Shows Don’t Cost…They Pay! – “Get the Most from Pre-During-Post Trade Show Exhibiting”

November 1, 2018

Presented By: Richard Erschik, President, MASTERCLASS Exhibitor Training Webinars

Do you spend your company’s money to exhibit in trade shows with little or no measurable ROI; Is your booth staff made up of your company’s sales force who mostly stand around in the booth and then disappear; Do you send your leads to your sales force faster after the show, so they can do nothing with them sooner? if so, this experiential webinar is for you. Trade shows are a very cost-effective form of marketing communications, but their expense is in the cross-hairs of exhibiting companies’ financial management expecting a tangible ROI. Join Richard Erschik, in his MASTERCLASS Exhibitor Training Webinar as he shares actual stories and actionable tips from his personal experience as a successful exhibitor in the manufacturing industry.

Learner Outcomes:

  • Hear how to get more attendees to the show and more visitors to your booth.
  • Discover the do’s and don’ts of effective booth staffing and how to engage and qualify prospects.
  • Obtain a proven way to respond to your leads to assure 100% follow-up and a positive ROI.


12:00PM – 1:00PM CST