Exhibitions Mean Business (EMB) supports IAEE advocacy initiatives and represents the collective voice of the global exhibitions and events industry. EMB brings to life the dynamic story of this industry and serves as a central resource for testimonials, information and data that demonstrate its value. Guided by members of the exhibitions and events space, EMB strives to more effectively educate and inform business and marketing professionals, media and other influencers, while promoting the power of face-to-face events.
IAEE members, their businesses and trade shows make a significant impact in this industry, their communities and the global economy. CEIR research supports this fact. What elected officials at the local, state and federal levels do directly impacts the exhibitions and events industry, in turn impacting the communities in which we work and live. EMB exists to ensure that members understand and therefore represent what’s important to us all and share proof points and data with those decision makers.