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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260921T083000
DTEND;TZID=America/New_York:20260921T150000
DTSTAMP:20260416T231730
CREATED:20251202T195805Z
LAST-MODIFIED:20251202T201244Z
UID:10000474-1789979400-1790002800@www.iaee.com
SUMMARY:Housing and Registration Management - CEM Week
DESCRIPTION:Today’s exhibition professional has more to do than simply manage an exhibition. In reality\, an exhibition professional is responsible for several crucial service-related elements. Two of the service fundamentals inherent in most events are arranging for accommodations for guests (“housing”) and identifying which guests will be allowed access to which portion of an event (“registration”). Planning must begin early to ensure housing and registration are easily assessed and do not become a hindrance to attending the event. When managed well\, housing and registration can enhance an event and create an incentive for future attendance. \nAfter completing this course\, the participant should be able to: \n\nIdentify key elements of planning and managing registration and housing\nDescribe differences between exhibitors and attendees in housing needs and booking habits\nDescribe differences in registration policies and processes for exhibitors and attendees\nEvaluate housing and registration event management options\nDevelop basic housing and registration planning timelines\nDemonstrate knowledge of financial and contractual commitments\nUnderstand how to manage housing and registration data (e.g.\, GDPR\, data privacy\, data protection\, data security).\n\nThis course is part of CEM Week at the Huntington Convention Center in Cleveland\, OH and will be held from 8:30am – 3:00pm Eastern Time. Those staying to take the exam will have an optional 30-minute study period followed by an hour for the exam. You must read the workbook ahead of class. \nInstructor: TBD \nLocation: CEM Week\, Huntington Convention Center\, Cleveland\, OH \nFee: $329 for members; $470 for non-members
URL:https://www.iaee.com/event/housing-and-registration-management-cem-week-21sept26/
LOCATION:Huntington Convention Center\, 1 Saint Clair Ave NE\,\, Cleveland\, OH\, 44114\, United States
CATEGORIES:CEM,CEM On-Location,Events
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-badge-2024_300px_housing-and-registration-management.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260922T080000
DTEND;TZID=America/New_York:20260922T170000
DTSTAMP:20260416T231730
CREATED:20251202T201042Z
LAST-MODIFIED:20251202T201042Z
UID:10000475-1790064000-1790096400@www.iaee.com
SUMMARY:Exhibition and Event Sales - CEM Week
DESCRIPTION:In order to ensure the success of an event or exhibition\, there are vital elements involved in the planning process that should be conducted from the ground up. No matter how successful or well respected an exhibition may be\, it should be presented as if it were a first-time event – it is the marketing and selling equivalent of zero-based budgeting. This involves highlighting an event’s features and benefits\, understanding the phases of the sales cycle and the need to support sales efforts with the appropriate tools and resources\, and preparing the exhibition prospectus in a comprehensive and engaging way. \nAfter completing this course\, the participant should be able to: \n\nIdentify and describe the key steps in the sales cycle\nDescribe the exhibition sales process\nUnderstand partnership and sponsorship sale process\nExplain the importance of relationship selling in the sales process\nIdentify different pricing strategies\nDevelop an international sales strategy\nExplain the importance of providing exhibitors\, partners\, and sponsors with measurable ROI\n\nTime: 8:30am – 3:00pm Eastern Time \nThis course is part of CEM Week at the Huntington Convention Center in Cleveland\, OH and will be held from 8:30am – 3:00pm Eastern Time. Those staying to take the exam will have an optional 30-minute study period followed by an hour for the exam. You must read the workbook ahead of class. \nInstructor: TBD \nLocation: CEM Week\, Huntington Convention Center\, Cleveland\, OH \nFee: $329 for members; $470 for non-members
URL:https://www.iaee.com/event/exhibition-and-event-sales-cem-week-22sept26/
LOCATION:Huntington Convention Center\, 1 Saint Clair Ave NE\,\, Cleveland\, OH\, 44114\, United States
CATEGORIES:CEM,CEM On-Location,Events
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-badge-2024_300px_exhibition-and-event-sales.webp
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260923T083000
DTEND;TZID=America/Chicago:20260923T150000
DTSTAMP:20260416T231730
CREATED:20251202T202015Z
LAST-MODIFIED:20251202T202015Z
UID:10000476-1790152200-1790175600@www.iaee.com
SUMMARY:Facilities and Site Selection - CEM Week
DESCRIPTION:Site selection is a crucial first step in producing a successful exhibition or event. This includes the process of choosing both a geographical location and a facility for an exhibition or event. Site selection consists of advanced detailed planning\, including access for attendees of all populations\, organizational goals and objectives\, exhibitor/attendee needs\, and transportation. Careful consideration should be given to all factors that could impact the success of the overall exhibition. \nAfter completing this course\, the participant should be able to: \n\nEvaluate and select a geographical location and a facility that meets the goals of the stakeholder\, as well as the exhibition and/or event\nDifferentiate between the types of facilities that host exhibitions and/or events\nDiscuss the similarities and differences between U.S. and non-U.S. facilities\nArticulate the value and economic impact of the exhibition on the host city\nIdentify potential revenue streams for facilities to aid in negotiations\nDiscuss and apply the key components of conducting a site visit\nGain an understanding of the essential elements required in a request for proposal (RFP)\nDiscuss the importance of both strategic and operational aspects of site selection\nIdentify members of the site-selection committee\n\nTime: 8:30am – 3:00pm Eastern Time \nThis course is part of CEM Week at the Huntington Convention Center in Cleveland\, OH and will be held from 8:30am – 3:00pm Eastern Time. Those staying to take the exam will have an optional 30-minute study period followed by an hour for the exam. You must read the workbook ahead of class. \nInstructor: Donna Johnson\, CEM-AP\, CMP \nLocation: CEM Week\, Huntington Convention Center\, Cleveland\, OH \nFee: $329 for members; $470 for non-members
URL:https://www.iaee.com/event/facilities-and-site-selection-cem-week-23sept26/
LOCATION:Huntington Convention Center\, 1 Saint Clair Ave NE\,\, Cleveland\, OH\, 44114\, United States
CATEGORIES:CEM,CEM On-Location,Events
ATTACH;FMTTYPE=image/png:https://www.iaee.com/wp-content/uploads/2024/05/cem-badge-2024_300px_facilities-and-site-selection.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260924T083000
DTEND;TZID=America/New_York:20260924T150000
DTSTAMP:20260416T231730
CREATED:20251203T161340Z
LAST-MODIFIED:20251203T161340Z
UID:10000477-1790238600-1790262000@www.iaee.com
SUMMARY:Strategic Planning and Management - CEM Week
DESCRIPTION:In order for organizations that plan\, manage or own exhibitions and events to remain competitive\, they must continually define and review their strategies.  This includes measuring where an event falls within a particular market segment\, developing plans to ensure business continuity\, and positioning an exhibition or event for success. \nAfter completing this course\, the participant should be able to: \nPART ONE: DEFINE EXHIBITIONS\n\nUse the CEIR Census and CEIR Index Report to gain an understanding of the current scope and performance of the exhibition industry\nUnderstand the differences between business-to-business and business-to-consumer exhibitions\nExplain the roles of the exhibition organizer\, attendee and exhibitor\nIdentify the purposes for corporate private exhibitions and events and understand their target audiences\nDiscuss the principal ways that exhibitions can be grown\n\nPART TWO: STRATEGIC ENTERPRISE MANAGEMENT: PROCESS AND OUTCOMES\n\nDefine strategic enterprise management (SEM)\nCompare the various models of strategic planning\nIdentify and define the major components of a strategic plan\nUnderstand experience design principles to optimize the overall experience of stakeholders and attendees\nUnderstand how to incorporate principles of EDI\, sustainability\, and health and safety into event design\nDescribe a basic strategic planning process\nDifferentiate between strategic enterprise management and the strategic planning process\nExplain the benefits of strategic planning and management\n\nPART THREE: PROJECT MANAGEMENT: MANAGING SUCCESSFUL EXHIBITIONS\n\nIdentify the major elements in the project management process\nDemonstrate the role of project management in developing goals and objectives\nIdentify the elements in a work breakdown structure\nIdentify the requirements necessary to effectively manage and motivate a project management team\n\nTime: 8:30am – 3:00pm Eastern Time \nThis course is part of CEM Week at the Huntington Convention Center in Cleveland\, OH and will be held from 8:30am – 3:00pm Eastern Time. Those staying to take the exam will have an optional 30-minute study period followed by an hour for the exam. You must read the workbook ahead of class. \nInstructor: Kyle Jordan\, CAE\, CEM-AP\, CMP\, DES \nLocation: CEM Week\, Huntington Convention Center\, Cleveland\, OH \nFee: $329 for members; $470 for non-members
URL:https://www.iaee.com/event/strategic-planning-and-management-cem-week-24sept26/
LOCATION:Huntington Convention Center\, 1 Saint Clair Ave NE\,\, Cleveland\, OH\, 44114\, United States
CATEGORIES:CEM,CEM On-Location,Events
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-badge-2024_300px_strategic-planning-and-management.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260925T083000
DTEND;TZID=America/New_York:20260925T150000
DTSTAMP:20260416T231730
CREATED:20251203T162013Z
LAST-MODIFIED:20251203T162013Z
UID:10000478-1790325000-1790348400@www.iaee.com
SUMMARY:Finance\, Budgeting and Contracts - CEM Week
DESCRIPTION:Understanding the terminology and application of accounting\, finance and budgeting fundamentals allows the exhibition organizer to make a greater contribution to the growth and financial success of the organization. It is essential to develop a budget and manage the financial strategies of the exhibition. A well-developed and well-administered budget is crucial to enabling the exhibition organizer to accurately project and monitor income and expenses\, track cash flow and cost controls and ultimately measure the success of the event and the organization’s return on investment. \nAfter completing this course\, the participant should be able to: \nPART 1 – Budget Management\n\nIdentify and define common revenue and expense sources for exhibitions and events\nDesign practical fee structures for registration\, exhibits\, sponsorships and advertisements\nExplain basic accounting principles\nCreate an exhibition or event budget\n\nPART 2 – Accounting Principles\n\nIdentify key elements in financial statements used by the exhibition organizer\nInterpret financial statements to demonstrate the value of the exhibition\nUnderstand how to manage the master account\nPrepare and manage cash flow statements; manage and control cash\nCalculate return on investment (ROI)\n\nPART 3 – Basics of Hotel and Venue Contracts\n\nRecognize the importance of proper contracts for exhibitors\, facilities and vendors\nDiscuss the importance of cancellation and performance clauses\nExplain force majeure and how it may impact an exhibition\nList possible concessions and explain how they are determined\nDefine the terminology in standard hotel and facility contracts\nReview provisions and clauses commonly included in hotel and facility contracts\n\nTime: 8:30am – 3:00pm Eastern Time \nThis course is part of CEM Week at the Huntington Convention Center in Cleveland\, OH and will be held from 8:30am – 3:00pm Eastern Time. Those staying to take the exam will have an optional 30-minute study period followed by an hour for the exam. You must read the workbook ahead of class. \nInstructor: Ryan Lovell\, CEM-AP \nLocation: CEM Week\, Huntington Convention Center\, Cleveland\, OH \nFee: $329 for members; $470 for non-members
URL:https://www.iaee.com/event/finance-budgeting-and-contracts-cem-week-25sept26/
LOCATION:Huntington Convention Center\, 1 Saint Clair Ave NE\,\, Cleveland\, OH\, 44114\, United States
CATEGORIES:CEM,CEM On-Location,Events
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-badge-2024_300px_finance-budgeting-and-contracts.webp
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