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Break Down Silos by Strengthening Sales and Marketing Collaboration

Are your sales and marketing teams speaking different languages while trying to promote the same event? When these traditionally siloed departments join forces, they can create an unstoppable momentum that transforms attendee experiences and exhibitor satisfaction. Discover how forward-thinking exhibition organizers are turning departmental friction into powerful collaboration that drives measurable results.

8 Tips for Bridging the Gap Between Marketing and Sales Teams

The age-old divide between marketing and sales departments continues to challenge organizations, but by reimagining these departments as equal partners in the customer journey, companies can create a more powerful and cohesive approach to business growth.

5 easy steps to re-engage people with your email

4imprint shares how to re-engage people with your emails.

5 employee wellness program ideas everyone can use

4imprint shares employee wellness program ideas everyone can use.

How to boost employees’ emotional intelligence at work

4imprint shares tips on how to boost emotional intelligence at work.

Tips to support a flexible marketing strategy

4imprint shares tips on how to support a flexible marketing strategy.

Marketing in a Pandemic-Focused World

By: Nicole Bowman, MBA, VP of Marketing & Communications, IAEE and CEIR 2020 has been a real train wreck. Let’s just get that out there and deal with it. I […]

A New Spin on Audience Engagement

If you’re looking for compelling ways to engage your event audience year-round, stop spinning your wheels and try looking outside of the realm of events for inspiration.

Ready, Set, Revenue: Tips for Selling Promotional Products

Learn best practices for selling fundraising promotional products that can bring in additional revenue for your company from 4imprint.

Build Big Business Benefits with Company Community Service

Learn tips on how to build your community service program and a better organization with 4imprint.

Trending Giveaways to Help You Kick Off 2020

Learn about the most popular promotional items of 2020 and what’s driving their success in this week’s 4imprint blog.

How to Choose the Best Trade Show Giveaways for Your Next Event

Learn ways to spice up your future trade show giveaways with 4imprint
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