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The premier resource for exhibition and event industry professionals

The Art of Exhibition Floor Design

Effective exhibition floor design is crucial for creating successful and engaging events. Explore innovative strategies for crafting layouts that cater to diverse audiences, incorporate interactive elements and optimize space utilization.

The Latest

CEM Spotlight on Yichun Ding, CEM, DES

Navigating the Complex World of Music Licensing

The Other Pieces of the Puzzle

Michelle Metter Explores How Consumer Events are Evolving

IAEE Consumer Events Council Chairperson Michelle Metter shares how she has achieved success as an organizer of B2B and B2C events, where consumer events excel at engaging stakeholders, and her vision for the industry in the near future.

Erika Welling Sees the Potential in New Technologies for Our Industry

IAEE Event Technologies Committee Member Erika Welling shares her views on why embracing the latest technologies is important for exhibitions and events, and ideas on shaping the learning experiences surrounding these new resources.

The Power of the Reset Moment

In this final segment of the Reset Mindset blog series, Penny Zenker explains the advantages to Reset Moments and how you can find or create Reset Moments when you need them most.

Maximizing Attendee Engagement: Effective In-Booth Tactics for B2B Exhibitions

Discover key strategies for creating engaging and memorable exhibition experiences in CEIR’s newest report series examining how to transform your exhibition presence and leave a lasting impression on attendees.

CEM Spotlight on Dianna Cardenas, CEM

Dianna Cardenas, CEM shares how earning the CEM designation has enhanced her contributions to the exhibitions and events industry.

Louis Zheng Seeks to Build Bridges Between Technology and Events

IAEE Event Technologies Committee Member Louis Zheng shares his vision for building bridges between how technology can serve the exhibitions and events industry, and vice versa, to create more engaging and productive shows.

Less Traveled Roads in the Digital Landscape

IAEE Chairperson Marie Browne looks at the technologies that are revolutionizing the industry and how to maximize their potential for advancing exhibitions and events.

Turbocharge Your Exhibition Strategy with Data-driven Insights from the 2024 CEIR Index Report

The 2024 CEIR Index Report provides invaluable data for all industry sectors in addition to predictions on how the industry will perform through 2026. Read on for key insights taken from the report.

Building a Human Firewall: Strengthening Your Cybersecurity Defenses

IAEE Preferred Partner Risk Strategies emphasizes the value that a human firewall brings to your cybersecurity defenses and offers a blueprint for the integration of AI in cybersecurity, the evolving regulatory landscape, and the importance of continuous risk assessment and adaptation to emerging threats.

The Reset Practice: Complex Problems, Simple Solutions

In part two of the Reset Mindset blog series, Penny Zenker offers a three-step process that can be applied to tackling even the most challenging (and quite often, most unexpected) situations.

AI Governance: The Complex Conversation We Should Be Having

Pankaj Goel is technology leader and cofounder of Opkey, a continuous testing platform for web, mobile and ERP applications. In this article for Forbes, he explains the considerations involved in creating an AI governance plan.

Referral Gift Ideas that Keep the Recommendations Coming

IAEE Preferred Partner 4imprint shares referral gift ideas that will not only keep you top of mind with your customers, but also motivate them to spread the word on your behalf.
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Featured Posts

2024’s Hottest Industry Trends

The Twists and Turns of Creating New Revenue through Digital Sponsorships

Are You Selling Emotionally in an Intellectual World?

Mind Meld with Your Exhibitors

#HERESWHY Q&A: SYDNEY RHEA

2 Golden Rules for Writing Tradeshow Marketing Emails

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Editor's Picks

Janet Sperstad on Trust, Trade Shows and How they Work Together: Part One

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The views and opinions expressed by blog authors are those of the authors and do not necessarily reflect the official policy or position of the International Association of Exhibitions and Events®️️. Any content provided by our bloggers or authors are of their opinion. All content provided on this blog is for informational purposes only. IAEE makes no representations as to the accuracy or completeness of any information on this site or found by following any link on this site. IAEE will not be liable for any errors or omissions in this information nor for the availability of this information.

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