iaee.com
Facebook-f X Icon Linkedin-in Instagram Youtube
iaee blog station logo

The premier resource for exhibition and event industry professionals

2024 IAEE Award Winner Richard Smith is a Master of Turning Connection into Sales

Richard Smith transformed his role at World of Concrete into record-breaking sales by combining traditional relationship building with digital innovation. From earning the nickname “Mr. Concrete” to receiving IAEE’s Outstanding Marketing & Sales Award, he reveals the strategies that define and multiply his passion for – and incredible success in – the exhibitions and events industry.

The Latest

CEIR Update on Economic Trends, Engagement Evolution and What’s Next for B2B Exhibitions

The New Professional GPS: Redefining Success on Your Own Terms

Strengthen Your Event’s Digital Defense with Essential Cybersecurity Measures

2024 IAEE Award Winner Gwen Venable Inspires Women to Break Barriers

Gwen Venable was bestowed the 2024 Cathy Breden Woman of Achievement Award because she exemplifies what leadership and empowering women is all about. Here, she shares her journey from chapter volunteer to industry changemaker, offering invaluable insights on mentorship, innovation and creating pathways for the next generation of industry leaders.

Engaging the Next Generation of Leaders

2025 IAEE Chairperson Chuck Grouzard 2025 reflects on how the exhibitions and events industry must evolve to meet the expectations of Gen Z and Millennial leaders, who prioritize technology integration, social responsibility and collaborative learning environments.

2024 IAEE Award Winner Brendon Winters is an Engagement Powerhouse

What happens when fresh perspective meets dedication? In just eight months, Brendon Winters transformed the IAEE Washington, D.C. Chapter's digital presence from modest to magnificent, earning him the IAEE Chapter Merit Award. Discover how this social media newcomer turned inexperience into advantage, revolutionizing chapter communications and setting new standards for member engagement.

Upcoming U.S. Policy Shifts and Their Potential Impact on Exhibitions and Events

As seismic policy changes take shape in Washington, D.C., the exhibitions and events industry foresees opportunities and challenges that could reshape how we do business. In this exclusive interview, Tommy Goodwin, Vice President of Government Affairs at the Exhibitions and Conferences Alliance (ECA), breaks down the critical issues facing our industry.

Top Tips from IAEE’s First CEM Fellow Kara Dao

IAEE’s inaugural CEM Fellow Kara Dao shares six essential tips that have shaped her remarkable career. Drawing from her role as COO at JDC Events and decades of industry experience, Kara’s insights range from fostering curiosity to building networks that drive success. Use these actionable takeaways to elevate your professional journey!

AI Safety, ROI and Real-World Applications in Exhibitions and Events

Industry professionals are seeking clarity on how to implement powerful AI tools without compromising security or reliability. In this exclusive interview, 42Chat Founding Partner Bob Caldwell cuts through the hype to share practical insights from his extensive experience deploying AI solutions for events.

Cybersecurity Trends 2025: Resilience Planning

As emerging technologies reshape cybersecurity, organizations face intensifying challenges from zero-day exploits, sophisticated cyber threats, and attacks targeting operational systems. IAEE preferred partner Risk Strategies examines five of the latest trends in cybersecurity and offers strategies to protect critical infrastructure and data against evolving risks.

2024 IAEE Award Winner Josie Z. Caldwell is Fearless

From pioneering gamified learning approaches to expanding industry education across international borders, Josie Z. Caldwell knows what it means to be an effective instructor. Her innovative teaching methods and dynamic influence have earned her the prestigious IAEE Bob Dallmeyer Educator of the Year Award, recognizing her outstanding contributions to professional education in the exhibitions and events industry.

CEM Spotlight on Sandra Vitale, CEM

Sandra Vitale, CEM shares how earning the CEM designation has enhanced her contributions to the exhibitions and events industry.

New Year, New Vision for a Bright Future

2025 IAEE Chairperson Chuck Grouzard rings in the new year by sharing his vision for the exhibitions and events industry in 2025.

A Conversation with IAEE Leadership on 2025 Trends

In a recent sit-down with IAEE President and CEO Marsha Flanagan and 2025 Chairperson Chuck Grouzard, we explored the evolving landscape of the exhibitions and events industry and what lies ahead for 2025. Read on to learn what they think about the future of trade shows, technology and building community in our fast-paced industry.

The “New” vs. “New-ish” Exhibitor Categorization Conundrum

Exhibition organizers face an ongoing challenge in effectively categorizing exhibitors to maximize both visitor engagement and revenue opportunities. Industry leaders explored the nuances of distinguishing between “new” and “new-ish” exhibitors at a recent IAEE Show Organizers Insights Hour, along with the implications these classifications have for event success.
Load More
Categories
300x250 ad mock
300x250 ad mock

Stay Up To Date

Subscribe

Featured Posts

2024’s Hottest Industry Trends

The Twists and Turns of Creating New Revenue through Digital Sponsorships

Are You Selling Emotionally in an Intellectual World?

Mind Meld with Your Exhibitors

#HERESWHY Q&A: SYDNEY RHEA

2 Golden Rules for Writing Tradeshow Marketing Emails

4imprint Explains Marketing Attribution

Editor's Picks

Janet Sperstad on Trust, Trade Shows and How they Work Together: Part One

12 Best Trade Show Giveaways to Make a Big Impression [INFOGRAPHIC]

The views and opinions expressed by blog authors are those of the authors and do not necessarily reflect the official policy or position of the International Association of Exhibitions and Events®️️. Any content provided by our bloggers or authors are of their opinion. All content provided on this blog is for informational purposes only. IAEE makes no representations as to the accuracy or completeness of any information on this site or found by following any link on this site. IAEE will not be liable for any errors or omissions in this information nor for the availability of this information.

IAEE globally promotes the unique value of exhibitions and events and is the principal resource for those who plan, produce and service the industry.

Stay Up To Date

Join over 15,000 followers dedicated to learning the ins and outs of the exhibition and event industry!

Subscribe

Contact Us

12700 Park Central Drive
Suite 308
Dallas, TX 75251 USA
(972) 458-8002

iaee.com
Facebook-f Linkedin-in Instagram Youtube
© 2025 International Association of Exhibitions and Events. All rights reserved.
Website Designed by
tcs logo
iaee blog station logo

Stay Up To Date

Join over 15,000 followers dedicated to learning the ins and outs of the exhibition and event industry!