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The premier resource for exhibition and event industry professionals

Seal the Deal: Your Blueprint for Event Sales Success

The difference between struggling to fill your expo floor and securing record-breaking sponsorship revenue often comes down to a few strategic shifts. Jennifer Kerhin reveals the research-backed strategies, proven tactics and analytics frameworks that separate top-performing event sales professionals from the rest, as well as what participants in her upcoming master certificate series will learn. Prepare to ace this turning point for your sales success!

The Latest

IAAPA Expo Europe is Breaking Records and Building Communities

Answering the Million Dollar Question: What is Your Event Data Actually Telling You?

Inside Expo! Expo!’s Green Revolution

CEM Spotlight on Abdulkarim Althumayri, CEM

Abdulkarim Althumayri, CEM shares how earning the CEM designation has enhanced his contributions to the exhibitions and events industry.

Dr. Thomas C. Padron is Building Tomorrow’s Industry Leaders

Discover how one award-winning professor is revolutionizing hospitality education by bringing AI into the classroom, transforming industry events into living laboratories and creating a pipeline of ethically grounded professionals ready to lead. In this candid conversation, Bob Dallmeyer Educator of the Year Dr. Thomas C. Padron shares how he inspires students to see beyond the classroom to their future careers.

Six Questions That Will Shape Your Exhibition Strategy in 2026

IAEE’s top leaders reveal why trust has become the industry’s scarcest resource, how younger generations are redefining ROI and which strategic shifts will separate thriving exhibitions from struggling ones in 2026. Get a sneak preview into the upcoming webinar that could reshape your approach to the year ahead.

Key Trends Shaping Our Industry in 2026

IAEE Chairperson Brian Pagel reveals why 2026 will separate the industry leaders who evolve from those who get left behind, tackling everything from AI-powered event planning to the death of the static booth. Discover the trends that will define success in an era where creating unforgettable in-person experiences is top priority.

Ready, Set, GROW! How to Thrive with IAEE

Discover the hidden gems in your IAEE membership that could transform your career in 2026. Join our expert panel as they reveal insider strategies for maximizing educational opportunities, networking connections and professional resources you might not even know you have access to. Don't miss this chance to unlock the full potential of your membership!

CEM Spotlight on Thamer Aljofi, CEM

Thamer Aljofi, CEM shares how earning the CEM designation has enhanced his contributions to the exhibitions and events industry.

Bob Priest-Heck’s Journey from Innovator to Industry Icon

What does it take to not just achieve substantial success in an industry, but to reimagine its entire trajectory? Lifetime Achievement Award recipient Bob Priest-Heck opens up about the pivotal decisions that defined his career, the hard-won lessons from leading through unprecedented crisis and the legacy he hopes to leave for the next generation of movers and shakers. Bob’s story is a masterpiece in visionary leadership and is one that every industry professional should know.

Game-Changing Strategies Organizers Can Apply in 2026

Attendee behavior has shifted, costs are climbing and the old approaches aren’t cutting it anymore. Learn how savvy organizers are adapting to these new realities with creative solutions that boost engagement, control budgets and deliver measurable results. Update your approach to planning your next show to maximize both impact and efficiency.

CEM Spotlight on Zahra Alawami, CEM

Zahra Alawami, CEM shares how earning the CEM designation has enhanced her contributions to the exhibitions and events industry.

Get In On the IAEE Action in 2026

IAEE has packed 2026 with game-changing opportunities to elevate your career – from intensive CEM certification programs to cutting-edge leadership forums and the industry’s most anticipated annual gathering. Discover how you can get in on the action in the coming year and mark your calendar to make sure you don’t miss out on a single opportunity!

Reflections on a Transformative Year

IAEE Chairperson Chuck Grouzard bids farewell to 2025, emphasizing that the exhibitions industry isn't just experiencing change—it's actively architecting its own transformation. From AI-driven innovation to intergenerational workforce shifts, he reflects on why this year marks a pivotal turning point where technology, community, and ethical leadership converge. Discover the key insights that will define which industry players lead the future and which get left behind.

CEM Spotlight on Mohammed Makki, CEM

Mohammed Makki, CEM shares how earning the CEM designation has enhanced his contributions to the exhibitions and events industry.
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