Originally published on CEIR.org
In the fast-paced world of exhibitions, data isn’t just power – it’s your secret weapon. Introducing the 2024 CEIR Index Report, your go-to source for unbiased, actionable insights and industry trends to fuel your exhibition strategy.
What is the 2024 CEIR Index Report?
The 2024 CEIR Index Report is an established and trusted tool for exhibition industry professionals.
It is designed to be representative of the entire universe of business-to-business exhibitions in North America and includes geometrical averaging of the four component values – Net Square Feet (NSF), Exhibitor, Attendance and Revenue, predictions through 2026 and data tables that provide actual numbers for each metric in each sector.
Additionally, each of the further-defined 14 industry sectors allows organizers to compare their own show data to others in the same industry sector. Tourism Economics, an Oxford Economics Company provided the data analysis for the Index.
Industry sectors represented in the Index include:
- Business Services (BZ)
- Consumer Goods and Services (CG)
- Discretionary Consumer Goods and Services (CS)
- Education (ED)
- Food (FD)
- Financial, Legal and Real Estate (FN)
- Government (GV)
- Building, Construction, Home and Repair (HM)
- Industrial/Heavy Machinery and Finished Business Inputs (ID)
- Communications and Information Technology (IT)
- Medical and Health Care (MD)
- Raw Materials and Science (RM)
- Sporting Goods, Travel and Entertainment (ST)
- Transportation (TX)
Show Me the Data
Based on 2023 data and powered by Oxford Economics, the all-new 2024 CEIR Index unveils fascinating trends.
- Larger shows are rebounding faster than smaller ones, with the entire industry poised for full recovery by 2026. This is not just optimism; it’s hard, unbiased data.
- Exhibition performance isn’t just on the rise; it’s skyrocketing. We’re talking a 4.3% boost from last year, with over 40% of events outperforming pre-pandemic levels – a comeback story worth celebrating.
- Net Square Feet (NSF) sold has surged ahead of 2019 benchmarks. YES, we can breathe again!
- Best of all, 8% of events have exceeded pre-pandemic CEIR Total Index performance. Congratulations to all for your hard work and resilience.
Grab My Copy Now
For your full data fix, dive into the 2024 CEIR Index Report for detailed exhibitor stats, attendance figures, event revenues and more.
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