The premier resource for exhibition and event industry professionals

Richard Smith

2024 IAEE Award Winner Richard Smith is a Master of Turning Connection into Sales

Richard Smith transformed his role at World of Concrete into record-breaking sales by combining traditional relationship building with digital innovation. From earning the nickname “Mr. Concrete” to receiving IAEE’s Outstanding Marketing & Sales Award, he reveals the strategies that define and multiply his passion for – and incredible success in – the exhibitions and events industry.

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2024 IAEE Award Winner Richard Smith is a Master of Turning Connection into Sales

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