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Leadership

8 Tips for Bridging the Gap Between Marketing and Sales Teams

The age-old divide between marketing and sales departments continues to challenge organizations, but by reimagining these departments as equal partners in the customer journey, companies can create a more powerful and cohesive approach to business growth.

Cheers to Our Journey

IAEE Chairperson Marie Browne reflects on the gains made by the exhibitions and events industry in 2024 .

All that Glitters at Expo! Expo!

IAEE Chairperson Marie Browne shares the many ways Expo! Expo! stands as a testament to the industry's resilience by offering attendees practical solutions and inspiration to explore and develop in the coming year.

Lifelong Learning is the Key to Success

IAEE Chairperson Marie Browne encourages professionals to stay at the top of their game through professional development and offers ways to engage in continuous learning.

The Other Pieces of the Puzzle

IAEE Chairperson Marie Browne discusses considerations executive leaders should take into account to attract top talent to their organizations.

Less Traveled Roads in the Digital Landscape

IAEE Chairperson Marie Browne looks at the technologies that are revolutionizing the industry and how to maximize their potential for advancing exhibitions and events.

The Power of Collaboration

IAEE Chairperson Marie Browne explores the various ways in which organizations can benefit from working together to advance the industry.

Take Pride in Fostering DEI

IAEE Chairperson Marie Browne explores the advantages gained by executive leaders who strengthen their teams through an environment rich in diversity, equity and inclusion.

Make a Difference All Year

IAEE Chairperson Marie Browne stresses the importance of participating in industry advocacy throughout the year.

These Skills Help You Excel as a Leader

Today’s most successful leaders are incorporating a deeper level of self-awareness that helps them stand above the crowd, which participants will gain at this year’s IAEE Leadership Institute. Read on to learn about these skills and how you can apply them to your leadership journey.

Sustainability as a Strategic Advantage

IAEE Chairperson Marie Browne discusses the increased awareness among the industry for creating more sustainable exhibitions and events, and why it matters.

Empowering Women in Executive Leadership

IAEE Chairperson Marie Browne celebrates Women’s History Month by examining the progress women have made in executive leadership and calling for continued support in advancing women in senior leadership roles.

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