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Technology

Informa Tech captures 31% of event attendees with Feathr

In this Feathr feature, learn how Informa Tech reached a new audience to significantly increase its event registrations.

MHI grows event attendance by 24% and reduces CPA by 20%

In this Feathr feature, learn how MHI worked with Feathr to grow event attendance by 24% and reduce cost per acquisition (CPA) by 20%.

5 easy steps to re-engage people with your email

4imprint shares how to re-engage people with your emails.

Prepare For the Future of Work: The Top 5 Upcoming Trends

Prepare for the future of work by staying up-to-date with the latest upcoming trends.

Advocacy Matters

IAEE President and CEO David DuBois talks about Exhibitions and Conferences Alliance (ECA) Legislative Action week, and why meetings on Capitol Hill benefit our industry.

The Omnicompetent Leader

IAEE President and CEO David Dubois talks about CEIR's Omnichannel Marketing Insights research, and the benefits it has to becoming a more effective leader.

Mapping Out Every Step of the Attendee Journey

IAEE's recent virtual Expo! Expo! featured many of the same show elements of a face-to-face event, but presented in an engaging virtual format. Read insights from IAEE’s VP of Marketing & Communications Nicole Bowman, MBA on the planning process of an all-virtual event. Originally published by MPI.

Using Technology to Create Connections

Winning Strategy is IT Strategy

Tips on Transitioning to Virtual: Young Professionals Edition

Trade Show Alternatives That Reach Beyond the Floor

With many in-person gatherings being postponed or cancelled, many companies have found themselves looking for trade show alternatives. Gather new ideas to reach your audience virtually via 4imprint.

Thoughts on Going Virtual, Marsha Flanagan, M.Ed.

IAEE’s VP of Learning Experiences Marsha Flanagan, M.Ed. relays her thoughts on why we should embrace going virtual.

The views and opinions expressed by blog authors are those of the authors and do not necessarily reflect the official policy or position of the International Association of Exhibitions and Events®️️. Any content provided by our bloggers or authors are of their opinion. All content provided on this blog is for informational purposes only. IAEE makes no representations as to the accuracy or completeness of any information on this site or found by following any link on this site. IAEE will not be liable for any errors or omissions in this information nor for the availability of this information.

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