The premier resource for exhibition and event industry professionals

CEIR reports

Take Full Advantage of 2023 CEIR Research

Happy new year! As you plan for this year’s events, make sure you are up to date on CEIR data that can help you achieve your goals in 2024. Here’s a quick rundown of the CEIR research published in 2023 that you want to make sure you apply to your business strategies.

The Future of Attendee Acquisition Marketing is Here

The final report in CEIR’s Attendee Acquisition Trends Driving Growth series examines the areas in which B2B event marketers are seeing results in their efforts to increase attendees to their events happening now as well as in the near future.

Old School Marketing + New Tech = Today’s Attendee Acquisition Strategies

CEIR’s latest findings reveal that the secret formula to attendee acquisition involves highly evolved customer insight, bullseye targeted messaging and staying on top of your omnichannel marketing mix.

CEIR Explores Attendee Acquisition Trends Driving Growth

CEIR reveals its latest findings on where attendee marketers are most successful in meeting or exceeding shows’ pre-pandemic performance levels.

CEIR Research Council Spotlight: Brad Mayne

CEIR is highlighting the dedicated members of the Research Council. Read the CEIR Research Council Spotlight on Brad Mayne, President and CEO of International Association of Venue Managers (IAVM).

CEIR Research Council Spotlight: Arjun Chakravarti

CEIR is highlighting the dedicated members of the Research Council. Read the CEIR Research Council Spotlight on Arjun Chakravarti from COGKNITION Analytics.

CEIR Research Council Spotlight: Sacha Carey, CEM

CEIR is highlighting the dedicated members of the Research Council. Read the CEIR Research Council Spotlight on Sacha Carey of Water Environment Federation

CEIR Research Council Spotlight: Christine M. Klein

CEIR is highlighting the dedicated members of the Research Council. Read the CEIR Research Council Spotlight on Christine M. Klein of National Defense Industrial Association.

CEIR Research Council Spotlight: Jeff Calore

CEIR is highlighting the dedicated members of the Research Council. Read the CEIR Research Council Spotlight on Jeff Calore of SmithBucklin.

CEIR Research Council Spotlight: Thad Lurie, CAE, CIP

CEIR is highlighting the dedicated members of the Research Council. Read the CEIR Research Council Spotlight on Thad Lurie, CAE, CIP of Community Brands.

CEIR Research Council Spotlight: Toby Purdy

CEIR is highlighting our dedicated members of the Research Council. Read the CEIR Research Council Spotlight on Toby Purdy of The Expo Group

Virtual Event Platforms Insights

An insightful interview with CEIR CEO Cathy Breden, CMP, CAE, CEM and Evolio Marketing President Joe Federbush as they discuss the research presented at HCEA Annual Meeting.

The views and opinions expressed by blog authors are those of the authors and do not necessarily reflect the official policy or position of the International Association of Exhibitions and Events®️️. Any content provided by our bloggers or authors are of their opinion. All content provided on this blog is for informational purposes only. IAEE makes no representations as to the accuracy or completeness of any information on this site or found by following any link on this site. IAEE will not be liable for any errors or omissions in this information nor for the availability of this information.

IAEE globally promotes the unique value of exhibitions and events and is the principal resource for those who plan, produce and service the industry.

Stay Up To Date

Join over 15,000 followers dedicated to learning the ins and outs of the exhibition and event industry!

Contact Us

12700 Park Central Drive
Suite 308
Dallas, TX 75251 USA
(972) 458-8002

Website Designed by

The premier resource for exhibition and event industry professionals

CEIR reports

Categories

Stay Up To Date

Contact Us

Stay Up To Date