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How to Use Creative Leave-Behind Ideas to Get Ahead in Business

Be top of mind with potential clients with creative leave-behinds. Read why leave-behinds are important, how to best use them and why it pays to plan ahead.

The best trade show giveaway ideas to entice attendees

Originally published by 4imprint on 12 June 2018 4imprint® recently released Trade Show Sales Survey Results, an eBook based on an original study in which we asked respondents about their trade show […]

#HERESWHY I WENT TO EXHIBITIONS DAY 2018

For the special Exhibitions Day edition of our #HeresWhy sessions, we interviewed Julie Smith, Senior Vice President of Exhibition Sales at GES

12 Best Trade Show Giveaways to Make a Big Impression [INFOGRAPHIC]

[INFOGRAPHIC] Make a big impression with your customers with these trade show giveaway ideas from 4imprint

Make Your Next Trade Show Appearance Work for You

Originally published by 4imprint 23 April 2018 Trade shows are one of the best places for gathering leads. But statistics show you don’t have a lot of time to capture […]

Effective Change-Management Techniques for Your Organization

Originally published by 4imprint 2 April 2018 Change is inevitable in business. Companies install new software, change their policies, move across the city or country, update their name or logo, […]

#HERESWHY Q&A: ED SEVERAL

In the latest installment of our #HeresWhy industry Q&A sessions, we interviewed Ed Several, Senior Vice President at Reed Exhibitions

Expo! Expo! Recap: Infuse Micro-Learning into Your Expo

Small is the new big! Read how you can infuse micro-learning on your show floor.

#HERESWHY Q&A: DANIEL MCKINNON

In our next installment of our #HeresWhy industry Q&A sessions, we interviewed Daniel McKinnon, Vice President of Client Solutions at FreemanXP

#HERESWHY Q&A: SAMANTHA SPITZNER

In our next installment of our #HeresWhy industry Q&A sessions, we interviewed Samantha Spitzner, Meetings Coordinator for the Society of Biblical Literature and 2017 IAEE 20 Under 30 recipient

The Importance of Connections at Expo! Expo!

There is nothing more powerful than a face-to-face connection. At Expo! Expo!, you’re in an energetic and passionate space with industry professionals who want one another to succeed in their […]

How To Stay in the Fast Lane in the Trade Show Industry [Part 2]

At Expo! Expo! IAEE’s Annual Meeting & Exhibition, you are with your people and part of a community you cannot find anywhere else. Advice, challenges and solutions are offered among […]

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