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CEM 聚焦 Joy Jansen,CEM

祝贺国际市场中心的 CEM Joy Jansen 成为 #CEM 变革者!了解 Joy 为何认为维持 CEM 是展示她对行业的承诺和不断进步的愿望的明显方式。

Congratulations to Joy Jansen, CEM of International Market Centers for becoming a #CEM gamechanger! Read why Joy believes maintaining the CEM designation is a visible way to show her commitment to the industry and her desire to continuously improve.

家乡: Oklahoma City, OK

教育大学: Cal State LA

CEM 资格对您的职业生涯有何帮助? 

It really validated and reinvigorated my passion for what we do. Sometimes I think we can get isolated working in our very specific channels and industries. It’s been wonderful to network and exchange ideas with the best in the industry – people who are not only invested in working to make their events the best they can be, but also invested in bettering themselves by pursuing the CEM designation.

教育第一_职位第二

为什么维持 CEM 称号很重要?

Maintaining the CEM is one way I can visibly show my commitment to the industry and demonstrate my desire to continuously improve.

什么促使您想要获得 CEM 称号?

I kept meeting people I admired who had it attached to the end of their name. Danielle Fayad is the one who pushed me over the edge, but there were quite a few names in a short amount of time that spurred me to take a closer look.

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您会给那些想要申请 CEM 项目的人什么建议?

Start with one class – just take that next step and you’ll be more than rewarded and motivated to keep going!

您是如何开始在这个行业工作的?

I was recruited after working in real estate and restaurants for my early working years. The recruiter said they looked for those two backgrounds specifically because you knew you’d be getting a candidate who could conceptually sell space and also have the stamina necessary to work the long hours and do what it takes to make it long term.

您如何运用获得 CEM 资格后所获得的知识,使您的演出或与客户合作时有所不同?

I’d say I feel much more confident addressing challenges within my show and together with clients or colleagues in partnership. I feel armed and ready for anything knowing I have such a supportive and informed community behind me.

获得 CEM 后您做了什么或实施了什么?

Our company recently launched imc_di, a digital innovations offshoot of our company that will be producing even more year-round opportunities for our buyers and sellers to connect outside of the live events. I’ve started my work on the CEM-AP coursework and am using the digital innovations platform as my thesis, using it as an opportunity to explore how our live event can grow and capitalize on those efforts. I’m proud that its something we’re taking on in such a smart and strategic way whereas I’ve seen some companies really fear and push aside technology, fearful that it might replace the event itself. Excited that we’re fully embracing it and looking forward to presenting it to the CEM community as well as part of this project.

您最喜欢 CEM 学习计划的哪一点?

The people by far – both the fellow students and instructors. I learned everything you’d expect from the course names, but lots of unexpected things too.

关于您的有趣事实——大多数人不知道您的什么事情?

I can make balloon animals, a mean martini and a killer playlist. I’m a triple threat for any party.

 

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