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Finding the right mix of education and entertainment is crucial in today’s B2B exhibitions. Read on for tips and considerations to take so that attendees view your event as a win on both professional and personal levels.
CEIR VP of Research, Nancy Drapeau, IPC shares the importance of bringing joy into exhibitions and events.
If you’re looking for compelling ways to engage your event audience year-round, stop spinning your wheels and try looking outside of the realm of events for inspiration.

By Molly Marsh, CMP A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL For many in the industry, “Experience Design” has become synonymous with big, extravagant productions, AI and tech-enabled engagement, […]

Despite the international trade war with the United States and other countries and concerns over the rise of digital offerings that could potentially replace face-to-face interaction between buyers and sellers, […]

Do you remember your first time at a trade show? Read what Mitch Cooper of Experient – Expo! Expo! partner - had to say about his time on the Expo! Expo! show floor.

Orginally published on 23 May 2018 by T3 Expo There is no question that the slogan “The future is female” is making an impact on women of all ages this […]

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