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The trade show industry is at a turning point in its approach to sustainability and the leaders who act now stand to gain far more than a cleaner conscience. IAEE Chairperson Brian Pagel explores how sustainability can be a powerful competitive edge, and what it actually takes to build momentum that lasts. Whether you're just starting out or ready to level up, this is the roadmap you didn't know you needed.
Before you can green your exhibition, you need the right foundation and that starts with knowing the language, the stakeholders, and the numbers that matter. This first blog in IAEE’s five-part sustainability series covers how to build credibility through terminology fluency, strategic stakeholder engagement and goal setting with real benchmarks. Begin your sustainability journey by moving from good intentions to measurable impact.
Learn how Expo! Expo! 2025 tackled the environmental, social and economic challenges of large-scale sustainability – from overcoming common obstacles during planning and execution to implementing innovative solutions that minimized environmental impact while fostering economic resilience. Six industry experts share comprehensive strategies that can transform your approach to sustainable event planning.
What does sustainability look like when it’s built into an event's DNA? Expo! Expo! 2025 is answering that question with comprehensive initiatives that span from pre-event planning to post-event evaluation. See how the exhibitions and events industry is setting new standards for environmental stewardship and discover practical approaches you can implement at your own shows – because sustainable exhibitions start with informed, empowered organizers like you!
As pressure mounts for the exhibition industry to reduce its carbon footprint, GreenTech Amsterdam has taken bold steps to transform its operations, offering valuable insights for exhibition organizers worldwide. We sat down with its team to understand how they are reshaping the future of sustainable events through innovative strategies and measurable results.
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