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The exhibition industry landscape is shifting beneath our feet, leaving professionals wondering where to place their next strategic step. In our exclusive interview with CEIR's leading analysts, we uncover critical insights intelligence you need for planning. Join us as we explore what’s working, what’s changing and how to position your events for success in an increasingly unpredictable business environment.
Are you ready to revolutionize your marketing approach and catapult your brand to new heights? In our exclusive interview with industry titan Paula Beadle, we uncover the hidden potential of strategic sponsorships that most marketers overlook. Discover the game-changing tactics that separate sponsorship masters from the masses in this sneak peek of our upcoming three-part masterclass series.
IAEE Specialty Webinar Series – Sponsorship Marketing Masterclass: PART 3 – BUILDING A THRIVING SPONSORSHIP CAREER (Part 3 in a Series of 3)
IAEE Specialty Webinar Series – Sponsorship Marketing Masterclass: PART 2 – MASTERING THE ART OF SPONSORSHIP SALES (Part 2 in a Series of 3)
IAEE Specialty Webinar Series – Sponsorship Marketing Masterclass: PART 1 – NAVIGATING THE CURRENT SPONSORSHIP LANDSCAPE (Part 1 in a Series of 3)
IAEE Specialty Webinar Series – Sponsorship Marketing Masterclass (Full Series of 3 Webinars)
Exhibitions and events professionals constantly face the challenge of how to maximize revenue and minimize costs in an increasingly competitive landscape. Our exclusive interview with industry experts Rich Vallaster and Michelle Mobley reveals the cutting-edge strategies that are turning traditional sponsorship models on their head, offering a game-changing approach to a show’s financial success – all of which will be explored even deeper in their upcoming webinar.
Synergizing Sales and Marketing: Unleashing Revenue Growth Through Strategic Alignment
Maximizing Engagement: Marketing Strategies That Drive Attendee and Sponsor ROI
In an industry where being “great under pressure” is a job requirement, the line between high performance and burnout can become dangerously blurred. Consulting psychologist Rachel Boehm, Ph.D. Candidate, NBC-HWC is a leading authority on burnout, stress and performance who is also no stranger to busting burnout myths that keep high performers trapped in a burnout cycle. Here, she shares insights on how exhibitions and events professionals can better manage stress and build lasting resilience.
AI-Powered Engagement: Elevating Communication with Attendees, Exhibitors, and Vendors
Economic and marketing shifts are reshaping how we connect and do business on the exhibition floor. The question of how these factors will impact B2B exhibitions is front and center for industry professionals. CEIR’s Nancy Drapeau and Tourism Economics’ Adam Sacks explore factors driving change in the exhibition space and what organizers need to know to stay competitive, as well as offering a preview of the insights they will explore in their upcoming webinar.
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