IAEE Webinars

What Does the Next Generation Really Want from Trade Shows?

Perhaps you’ve heard the theories about what younger professionals want to experience on the trade show floor, but have you actually asked them? CEIR did, and the answers might just change how you think about your next event. Get a sneak peek at the research straight from the people who lived it, before they take the stage.

Why Attendees Forget Your Event (And How to Fix It)

Your attendees are engaged, energized and taking notes – yet it doesn’t take long for them to forget most of what they gained. Event designer Lisa Schulteis reveals why “more content” isn’t the answer and shares the brain science behind creating events that actually stick. Discover what you’re getting wrong about attention, memory and connection.

Stop Blasting, Start Guiding: How Strategic Communication Drives Event Success

The difference between a forgettable event and a transformative one often comes down to a single question: did your communications guide people, or just inform them? IAEE’s Nicole Bowman and Beverly Elliott break down the communication framework behind Expo! Expo! 2025 to share exactly how well-timed nudges and intentional messaging drive stronger engagement, happier exhibitors and measurable results.

Your Voice Matters in Shaping the Industry’s Future

Washington’s decisions on trade, travel and taxes will directly impact 2026 exhibitions and events. Join ECA’s Tommy Goodwin as he breaks down the policy priorities that matter most in his upcoming webinar and shows you how to make your voice heard where it counts. Read on for a preview of what’s at stake for your business and why now is the time to get involved.

IAEE Master Series Certificate: Event Design For The Brain

Webinar Description: IAEE Master Series Certificate: Event Design for the Brain presented by Lisa Schulteis is designed to help event and exhibition professionals better understand how people experience events and […]

Seal the Deal: Your Blueprint for Event Sales Success

The difference between struggling to fill your expo floor and securing record-breaking sponsorship revenue often comes down to a few strategic shifts. Jennifer Kerhin reveals the research-backed strategies, proven tactics and analytics frameworks that separate top-performing event sales professionals from the rest, as well as what participants in her upcoming master certificate series will learn. Prepare to ace this turning point for your sales success!

CEIR Report: The Voice of Young Professionals – What They Value Most On The Show Floor & How To Deliver It

Webinar Description: As Gen Z and young Millennials become a growing presence on B2B trade show floors, organizers and exhibitors face a critical question: Are today’s show floor experiences truly […]

The Role Of Communication Strategy In Event Success

Webinar Description: Communication is key to event success. This 45-minute virtual session with Swapcard and IAEE Staff explores how intentional communication design is what connects registration to meaningful participation, exhibitor […]

Inside Expo! Expo!’s Green Revolution

Learn how Expo! Expo! 2025 tackled the environmental, social and economic challenges of large-scale sustainability – from overcoming common obstacles during planning and execution to implementing innovative solutions that minimized environmental impact while fostering economic resilience. Six industry experts share comprehensive strategies that can transform your approach to sustainable event planning.

The premier resource for exhibition and event industry professionals

IAEE Webinars

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IAEE Master Series Certificate: Event Design For The Brain

IAEE Master Series Certificate: Event Design For The Brain

What Does the Next Generation Really Want from Trade Shows?

Why Attendees Forget Your Event (And How to Fix It)

Stop Blasting, Start Guiding: How Strategic Communication Drives Event Success

Your Voice Matters in Shaping the Industry’s Future

IAEE Master Series Certificate: Event Design For The Brain

Seal the Deal: Your Blueprint for Event Sales Success

CEIR Report: The Voice of Young Professionals – What They Value Most On The Show Floor & How To Deliver It

The Role Of Communication Strategy In Event Success

Inside Expo! Expo!’s Green Revolution

Getting Young Professionals Into The Events Industry: The Annabelle Project Case Study

IAEE Webinars

Categories

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