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Leading organizers aren't just collecting data, they’re weaponizing it to create experiences that attendees love and sponsors simply cannot ignore. Discover the game-changing strategies that separate successful exhibitions and events professionals from those flying blind with outdated approaches.
The conversations happening at your booth are worth more than the leads you’re collecting but how do you measure their value? Backtrack CEO Hunter McKinley shares how AI is quietly transforming events by capturing and analyzing the unscripted moments between buyers and sellers, turning fleeting conversations into actionable data that drives personalized follow-ups and better business outcomes.
Exhibitions and events professionals are exploring how voice-activated AI can enhance attendee experiences and streamline operations at their shows. In this exclusive interview, TurnoutNow’s CEO shares the technology behind Event Copilot while APCO International’s events leader discusses their real-world implementation experience. Learn practical insights about AI adoption, implementation strategies and ethical considerations that matter in today’s business events.
Never been to Expo! Expo! before? You're about to discover what you’ve been missing! The Show Organizer First Timer Program offers exclusive VIP treatment complete with massive savings, insider access and networking opportunities that could reshape your entire approach to event planning. Find out what makes Expo! Expo! ONE EPIC EVENT and join industry leaders who are in-the-know.
IAEE is celebrating the 50th anniversary of its CEM Learning Program! Kimberly Hardcastle-Geddes shares how earning her CEM designation expanded her industry knowledge beyond her marketing expertise and enhanced her leadership capabilities. Here, she explains why the program delivers lasting value for professionals at any career stage, offering strategic insights and professional connections that continue to shape success.
IAEE Chairperson Chuck Grouzard examines how forward-thinking organizers are leveraging AI-driven matchmaking, year-round digital engagement and data analytics to create experiences that make attendees fear missing out on future events. The question isn't whether your organization will adapt to this digital awakening, it's whether you'll lead the transformation or watch competitors leave you behind.
IAEE is celebrating the 50th anniversary of its CEM Learning Program! Victoria Plotnikova thought her extensive European and Russian events background had prepared her for anything, until she entered the U.S. exhibitions and events market. Through her CEM certification journey, she gained transformative insights that revolutionized how she connects with clients and creates memorable trade show experiences.
Discover the revolutionary “Vibe Eventing” methodology that is transforming traditional marketing from predictable content dumps into electrifying energy transfers. Dahlia El Gazzar challenges everything you thought you knew about measuring event success in her upcoming IAEE webinar and teaches you how to achieve those coveted “Eyes Light Up” moments from attendees.
What happens when one person dedicates their entire career to elevating everyone else’s? Janet Sperstad hasn’t just succeeded in the exhibitions and events industry – she’s expanded its learning foundation on national and global levels, advocated tirelessly to transform it from the ground up, and mentored countless professionals. Her 30-year journey of service earned her the IAEE Pinnacle Award. She continues to bolster the industry with innovation, expertise and an unwavering commitment to its future.
What if that “difficult” colleague you either avoid or clash with could become your most surprisingly productive collaborator? Leadership expert Sharon Andrade exposes how the most successful teams have cracked the code on turning communication differences into competitive advantages.
The CEIR Predict Conference brings together industry executives with outside experts who see beyond traditional boundaries, offering the strategic insights you need to position your exhibitions and events for the trends that will define the next 3-5 years. Discover why the industry’s most forward-thinking leaders consider this event their secret weapon for staying ahead of the curve.
Discover the practical strategies that industry innovators shared during live, collaborative sessions from the Behind the Scenes with Tech learning track at Expo! Expo! 2024 where participants rolled up their sleeves to tackle genuine challenges affecting their events as well as professional positioning. Read on for an insider's look at the precise methods that are giving forward-thinking professionals a competitive edge in today’s hyper-tech environment.
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