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Discover the mindset shift and tactical approaches that separate sellers who excel on the exhibition floor from the pack in this interview with international trade show expert Han Leenhouts. His upcoming webinar will explore the battle-tested strategies that transform dead booth time into profit-generating conversations.

Webinar Description:  Policy and political developments continue to significantly impact the business events industry, both positively and negatively. That’s why IAEE is a founding member of the Exhibitions & Conferences […]

Webinar Description:  If you want butts in seats (or eyeballs on screens), you need more than a “Register Now” button. This session dives into the proven, up-to-the-minute strategies that get […]

Let’s face it, you don’t invest in trade shows to stand around and smile. You’re there to win. In this high-energy, hands-on session with internationally renowned trainer Han Leenhouts, we’ll […]

Leading organizers aren't just collecting data, they’re weaponizing it to create experiences that attendees love and sponsors simply cannot ignore. Discover the game-changing strategies that separate successful exhibitions and events professionals from those flying blind with outdated approaches.

Webinar Description: Floor plan design is a key component of a successful expo sales strategy, one that often gets overlooked. More than just a map, your floor plan is a […]

Exhibitions and events professionals are exploring how voice-activated AI can enhance attendee experiences and streamline operations at their shows. In this exclusive interview, TurnoutNow’s CEO shares the technology behind Event Copilot while APCO International’s events leader discusses their real-world implementation experience. Learn practical insights about AI adoption, implementation strategies and ethical considerations that matter in today’s business events.

Webinar Description: AI is no longer a futuristic concept, it’s a practical tool that’s reshaping how event professionals work and how events deliver value. The journey is far from over. […]

Discover the revolutionary “Vibe Eventing” methodology that is transforming traditional marketing from predictable content dumps into electrifying energy transfers. Dahlia El Gazzar challenges everything you thought you knew about measuring event success in her upcoming IAEE webinar and teaches you how to achieve those coveted “Eyes Light Up” moments from attendees.

Webinar Description: Discover how AI is transforming event experiences through the voice-activated concierge, Event Copilot. This innovative AI assistant slashes wait times, boosts attendee engagement, and delivers real-time analytics to […]

Webinar Description: Are you ready to unlock the true potential of your events? As attendees and sponsors increasingly expect more, smart event organizers are turning to data as their ultimate […]

What if that “difficult” colleague you either avoid or clash with could become your most surprisingly productive collaborator? Leadership expert Sharon Andrade exposes how the most successful teams have cracked the code on turning communication differences into competitive advantages.
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