iaee.com
Facebook-f X Icon Linkedin-in Instagram Youtube
iaee blog station logo

The premier resource for exhibition and event industry professionals

How Tara Brashear Mastered the Art of Showing Up

Discover the secrets behind building thriving professional communities from an award-winning leader who is helping transform her chapter. Chapter Merit Award winner Tara Brashear shares practical strategies for fostering authentic member connections, creating educational experiences that truly matter and finding your own path to impactful leadership – whether you’re a seasoned IAEE member or an enthusiastic new member with lots of great ideas and passion for the industry.

The Latest

How to Win and Keep Exhibitors

Is Your Event an Experience or Just a Service?

Healthy Strategies for Healthcare Sponsorship

Stop Counting Seats and Start Igniting Sparks

Discover the revolutionary “Vibe Eventing” methodology that is transforming traditional marketing from predictable content dumps into electrifying energy transfers. Dahlia El Gazzar challenges everything you thought you knew about measuring event success in her upcoming IAEE webinar and teaches you how to achieve those coveted “Eyes Light Up” moments from attendees.

2024 IAEE Award Winner Janet Sperstad is a Trailblazer Whose Passion for the Industry Benefits Us All

What happens when one person dedicates their entire career to elevating everyone else’s? Janet Sperstad hasn’t just succeeded in the exhibitions and events industry – she’s expanded its learning foundation on national and global levels, advocated tirelessly to transform it from the ground up, and mentored countless professionals. Her 30-year journey of service earned her the IAEE Pinnacle Award. She continues to bolster the industry with innovation, expertise and an unwavering commitment to its future.

Conquering the “Difficult” Colleague Challenge

What if that “difficult” colleague you either avoid or clash with could become your most surprisingly productive collaborator? Leadership expert Sharon Andrade exposes how the most successful teams have cracked the code on turning communication differences into competitive advantages.

CEIR Predict Gives Today’s Leaders Tomorrow’s Competitive Edge

The CEIR Predict Conference brings together industry executives with outside experts who see beyond traditional boundaries, offering the strategic insights you need to position your exhibitions and events for the trends that will define the next 3-5 years. Discover why the industry’s most forward-thinking leaders consider this event their secret weapon for staying ahead of the curve.

How Event Pros are Mastering Today’s Tech

Discover the practical strategies that industry innovators shared during live, collaborative sessions from the Behind the Scenes with Tech learning track at Expo! Expo! 2024 where participants rolled up their sleeves to tackle genuine challenges affecting their events as well as professional positioning. Read on for an insider's look at the precise methods that are giving forward-thinking professionals a competitive edge in today’s hyper-tech environment.

My CEM was a Game Changer for Launching a Successful Trade Show

IAEE is celebrating the 50th anniversary of its CEM Learning Program! When Terry Dempsey left his established association management company after 17 years to launch a trade show in an untapped construction industry niche, he had little more than an idea and no guarantees. His CEM certification offered a game-changing foundation that filled critical knowledge gaps and provided the real-world tools he needed to create a profitable venture from the start.

Trade Shows as Global Connectors

As we navigate an increasingly fragmented world, IAEE Chairperson Chuck Grouzard reveals why trade shows have evolved far beyond simple transactions to become powerful "living laboratories" where spontaneous collaboration sparks solutions to the biggest global business challenges. Discover how industry leaders are redefining success metrics, championing sustainability and proving that meaningful human connections remain irreplaceable in our digital age, and why the stakes have never been higher for getting this right.

Event Tech Reality Check

Exhibition organizers are drowning in technology options yet struggling to find platforms that truly deliver on their promises. From communication breakdowns to fragmented systems, the industry’s tech evolution reveals surprising gaps along with game-changing opportunities. Discover what’s really working for successful organizers and how AI is finally bridging the divide between what events promise and what attendees actually experience.

Small Shows, Impressive Profits: Why Intimate B2B Exhibitions are Succeeding

Think small exhibitions can’t compete with industry giants? That larger is always better? Think again. A groundbreaking new CEIR study reveals that intimate B2B events are quietly generating impressive profit margins that compete with larger counterparts.

Is Your Event Security Playbook Up to Date?

A single tweet can trigger a crowd panic or an unrelated protest can shut down access, while understaffed security teams struggle to keep up with safety demands for today’s exhibitions and events. Learn how industry leaders are adapting their strategies to manage the interconnected threats that are reshaping event security in an era of constant disruption.

Why I Earned My CEM After 18 Years in Event Management

IAEE is celebrating the 50th anniversary of its CEM Learning Program! Kristie Chicki shares how her journey from learning event management through hands-on experience to earning the prestigious CEM and CEM-AP certifications showcases the transformative power of professional development in our industry. Discover how pursuing the CEM designation became a pivotal step that elevated her from practitioner to industry leader, proving that continuous learning remains essential even for seasoned professionals.

Tactics That Make Events Unforgettable

How do you upgrade your exhibition into a profitable experience that leave attendees wanting more? What legal pitfalls await organizers venturing into international markets, and how can a “good story” pose a greater security threat than obvious physical dangers? Discover the strategic insights and hard-won lessons from industry leaders who have successfully navigated these challenges and more in our deep dive into modern event excellence.
Load More
Categories

Stay Up To Date

Subscribe

Featured Posts

2024’s Hottest Industry Trends

The Twists and Turns of Creating New Revenue through Digital Sponsorships

Are You Selling Emotionally in an Intellectual World?

Mind Meld with Your Exhibitors

#HERESWHY Q&A: SYDNEY RHEA

4imprint Explains Marketing Attribution

Editor's Picks

Janet Sperstad on Trust, Trade Shows and How they Work Together: Part One

12 Best Trade Show Giveaways to Make a Big Impression [INFOGRAPHIC]

iaee blog station logo

Stay Up To Date

Join over 15,000 followers dedicated to learning the ins and outs of the exhibition and event industry!