Signature Boston
April 4, 2024
Learning Objectives:
1. Avoid long-term damage – identify 3 big ways repeating the wrong programs negatively impacts your event and your organization
2. Avoid wasting your limited resources now – list 10 red flags that suggest your potential exhibitor success programming ideas may be more trouble than they’re worth
3. Actually help your exhibitors – outline a proven recipe for success (with examples from real life trade shows) that you can build upon with confidence
Description:
Exhibitor support has been a hot topic over the past few years (or much longer, depending on who you ask)… but, so many organizations are still struggling with what to offer, how to promote it, and when to pull the plug on programs that simply aren’t working, despite your best efforts.
Whether you’re just starting to consider how you could help your exhibitors more or your programming is set on “rinse and repeat” after many, many years, now is the perfect time to take a closer look at what options make the most sense before committing to any lengthy contracts or allocating your own time/effort accordingly.
Especially because, after struggling to get/keep your “seat at the table” and with the threat of layoffs constantly looming, you simply can’t afford to make avoidable mistakes.
So, what can you do?
Attend this fast-paced 45-minute online session where organizers, like you, will prepare to avoid long-term damage, avoid wasting your limited resources now, and actually help your exhibitors.
Credits: Session is eligible for .75 clock hours towards CEM recertification.
Contact: Robyn Davis, CPTD, CEM – robyn@exhibitorswinh.com
Where:
Virtual
Instructor:
