MATSO Events

IAEE’s MATSO Council will identify topics relevant to the major trade show organizer that are timely and represent common interests and challenges to the MATSO audience. Central to the MATSO Council culture is ensuring a wide-open exchange of ideas to foster discovering solutions, networking with other senior-level show professionals, guiding new strategies and policies, sharing ideas and making a difference. Each year a MATSO event will be selected to host IAEE-MATSO programming. In addition, programming will take place through webinars and at Expo! Expo! IAEE’s Annual Meeting & Exhibition. A complete schedule of events will be updated as they are identified.

Calendar of Events

In an effort to address opportunities within the major American trade show community, those with shows of 200,000 NSF or larger, IAEE holds monthly MATSO Meets on the last Wednesday of the designated month at 2:00 PM CT/3:00 PM ET via Microsoft Teams unless otherwise noted. MATSO also holds in-person events throughout the year.

Contact Beverly Benbow, M. Sc. for more information.

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Virtual | Monthly

These 90-minute sessions will focus on relevant topics specific to large show organizers. The community discussions are free but limited to MATSO members only.

Monthly Meetups (via Teams unless noted)
2:00PM CT / 3:00PM ET / 12:00PM PT
	Virtual Meetup Update on the State of Taxation on this Industry and Music LicensingPresenter: Tommy Goodwin, VP, Government Affairs, ECA	Download Key Takeaways
	Virtual Meetup CEIR Attendee Acquisition Trends Driving Growth Report #2 – SNEAK PEEKPresenter: Nancy Drapeau, IPC, Vice President Research, CEIR	Download the report here
	Virtual Meetup Technologies and Current and Future Impacts on Large Exhibitions	Download Key Takeaways ChatGPT_RTF Framework Generative AI Application Landscape
	Virtual Meetup How to Plan for Unexpected Security Threats – Case Study from Risk WorldPresenter: Stuart Ruff-Lyon, Chief Events and Sales Officer, RIMS	Download Key Takeaways
	No July Virtual Meetup
	MATSO Meet Up in person @ Predict MGM National Harbor (you do not have to be registered for Predict to attend.) 10:00-11:30AM ET	Download Key Takeaways
	Virtual Meetup Infuse Design Thinking Principles Into Your Overall Show Strategy Presenter: Dr. Kristin Malek, CMP, DES CHE, CED, Assistant Professor, University of Nebraska, Lincoln	Download Key Takeaways
	No November Virtual Meetup
	MATSO Meet Up In-Person @ Expo! Expo Kay Bailey Hutchison Convention Center, Dallas, TX. 2:30-3:30 p.m. CT. Must be registered for Expo! Expo! to attend.