Signature Boston

MATSO Governance

After a year of in-depth discussion between IAEE and MATSO leadership, the IAEE MATSO Council was announced in December 2013 in Houston at Expo! Expo! IAEE’s Annual Meeting & Exhibition. The focus of the MATSO Council is on all functional aspects of major show production in keeping with the original vision. The IAEE MATSO Council is governed by the IAEE Bylaws, Article IX, which outlines the council’s authority (detailed in the MATSO charge). MATSO will have an ex-officio representative on the IAEE board of directors and a staff liaison assigned to coordinate support between IAEE departments.

Mission: To present the viewpoint and advance the success of the major trade show [at least 200,000 NSF] and to provide a mechanism for the exchange and dissemination of information relevant to that audience.

Vision: To be viewed as the authority on issues relevant to all stakeholders of major trade shows [at least 200,000 NSF].

Interested in joining the MATSO Council? Submit your information here.

2023 MATSO Council

John Rozum, Chairperson

Senior Director, Ag & Utility Exhibitions and Events
Association of Equipment Manufacturers

Lisa Malikow, Vice Chairperson

Senior Vice President, Event Operations & Programming
National Restaurant Association Show / Winsight Media

Mark Bogdansky, Immediate Past Chairperson

Vice President, Meetings & Events
Auto Care Association

Melodie Anderson, CEM, DES

Director of Meeting and Exhibit Experiences
Institute of Food Technologists

Kate Hawley, CEM

Senior Manager, WEFTEC Exhibition Sales
Water Environment Federation

Iain Mackenzie, CEM, CMP

Vice President, Meetings & Events
International Sign Association

Merideth Newman, CEM

Director, Expositions
The Association for Packaging and Processing Technologies – PMMI


Gary Thuro

Chief Marketing & Sales Officer
RE+ Events


Ellen Tucker, CAE, MAS

Vice President of Revenue & Expositions
PPAI: Promotional Products Association International

Jess Tyler, CEM

Chief Revenue and Experience Officer at MJBiz
A division of Emerald X, LLC

IAEE Leadership Team

Cathy Breden, CMP-F, CAE, CEM

Interim CEO
Executive Vice President & COO

Marsha Flanagan, M.Ed., CEM

Staff Program

SVP of Events and Learning Experiences



Beverly Benbow, M. Sc.

Staff Lead

Director: Governance, Board and Committee Administration


Nicole Bowman, MBA, CEM

Staff Marketing 

VP of Marketing & Communications


IAEE MATSO Council Charge

The IAEE MATSO Council is comprised of not-for-profit association and for-profit exhibition organizers whose shows are at least 200,000 NSF of exhibition space. The focus of the MATSO Council is on all functional aspects of large show production: marketing and sales, legislation, labor, international challenges, and operations. The MATSO Council encourages conversations of members fitting the criteria. The MATSO Council will provide a forum to support in-depth problem solving in a competition-free environment based on a foundation of confidentiality and trust.

The MATSO Council abides by the IAEE Bylaws. Article IX outlines the Council’s authority, including electing a chair to serve on the IAEE board of directors. The chair of the Council will present reports to the IAEE board directors at its meetings. The Council will abide by the IAEE Antitrust Policy.