Multi-Channel Marketing Strategies for Attendee Acquisition
VirtualMulti-Channel Marketing Strategies for Attendee Acquisition
Nicole Bowman, MBA, CEM-AP
Nicole, with over 20 years of experience in event and marketing management, is the Vice President of Marketing and Communications for IAEE. She is responsible for developing and managing all marketing functions of IAEE including corporate branding and event marketing as well as creating and executing the comprehensive strategic marketing plan for all IAEE initiatives including chapter relations, membership, councils, events and advocacy initiatives.
Multi-Channel Marketing Strategies for Attendee Acquisition