Webinars

Event Marketing TIPS That Deliver!

Virtual

Webinar Description:  If you want butts in seats (or eyeballs on screens), you need more than a “Register Now” button. This session dives into the proven, up-to-the-minute strategies that get people signing up and showing up. We’ll reveal real-world results pulled from recent campaigns, plus the quick tweaks and creative plays that can transform your […]

Webinars

ECA Advocacy Update: Exhibitions And Events In A Politics-First World

Virtual

Webinar Description:  Policy and political developments continue to significantly impact the business events industry, both positively and negatively. That’s why IAEE is a founding member of the Exhibitions & Conferences Alliance (ECA), which advocates on behalf of IAEE members in Washington, D.C. What’s the latest from Capitol Hill? What should IAEE members expect going forward? […]

CEM: Finance, Budgeting & Contracts

Finance, Budgeting and Contracts

Beanfield Centre/Automotive Building, Toronto, ON Canada 105 Princes' Boulevard, Toronto, ON, Canada

Understanding the terminology and application of accounting, finance and budgeting fundamentals allows the exhibition organizer to make a greater contribution to the growth and financial success of the organization. It is essential to develop a budget and manage the financial strategies of the exhibition. A well-developed and well-administered budget is crucial to enabling the exhibition […]

CEM: Event Operations

Event Operations

Beanfield Centre/Automotive Building, Toronto, ON Canada 105 Princes' Boulevard, Toronto, ON, Canada

Producing successful exhibitions often hinges upon the proper management of logistics. Every event contains thousands of details that must be processed logically, sequentially and precisely. While managing logistics well is essential, exhibitions are intended primarily to bring buyers and sellers together in an environment that is conducive to their respective objectives. All of the stakeholders […]