Corporate Event / Exhibit Marketer Community
Empowering Corporate Event and Exhibit Marketers to Excel, Innovate, and Connect.
The Corporate Event or Exhibit Marketer Community provides a dynamic platform for professionals to collaborate, grow, and thrive in an ever-evolving industry. The community connects corporate marketers responsible for events, trade shows, and exhibits with a vibrant network of industry peers, exclusive resources, and actionable insights backed by CEIR research.
By fostering shared experiences, best practices, and solutions members are equipped to overcome challenges, enhance booth performance, and elevate attendee engagement to achieve measurable success in delivering impactful face-to-face marketing initiatives.
Why Join?
Whether you’re laser-focused on driving more booth traffic, cutting operational costs, or building deeper engagement on the show floor, the Corporate Event or Exhibit Marketer Community is your trusted hub for expertise, camaraderie, and industry-transforming resources.
Together, we’ll elevate the role and impact of corporate marketers, ensuring that every event and exhibit creates lasting value and measurable results.
Join your community today – where corporate event and exhibit marketers connect, learn, and succeed!
What You’ll Gain
- Exclusive Networking: Build meaningful relationships with a global network of corporate event and exhibit marketing professionals from diverse industries, facilitating collaboration, mentorship, and business growth.
- Professional Development: Access tailored learning opportunities like webinars, workshops, and expert-led panels focused on critical competencies, including boosting booth traffic, reducing costs, and improving ROI.
- Innovative Knowledge Sharing: Benefit from actionable insights from CEIR research to inspire creativity, support smarter decisions, and drive better outcomes. Examples include strategies for maximizing attendee-exhibitor engagement and best practices for improving efficiency on the show floor.
- Problem-Solving Hub: Share challenges and collaborate in a safe, expert-driven space, leveraging community knowledge to navigate industry shifts and tackle roadblocks in event and exhibit planning.
- Industry Advocacy: Be part of a unified voice for corporate event marketers, influencing industry standards and practices while promoting the critical role of face-to-face marketing in the corporate landscape.
Featured Resources and Tools
Tap into exclusive CEIR-backed resources designed to enhance event and exhibit strategies. These are available on the IAEE Store and include:
- CEIR Research Reports: Proven methodologies for enhancing booth traffic, maximizing attendee and exhibitor engagement, and boosting success on the show floor.
- The Exhibitor’s No-Nonsense Guide to Saving on Shipping, Transportation, and Material Handling: A practical guide to optimizing logistics and cutting costs across key exhibitor expense areas. Download/purchase here.
- Maximizing Attendee and Exhibitor Engagement on the Show Floor report series: Provides benchmarks and insights to help brand marketers and organizers understand which attendee and exhibitor engagement approaches are working best today in a post-pandemic world and which are most effective in supporting specific exhibitor goals. Download/purchase here.
Engage the Corporate Event/Exhibit Marketer Community
Online: log in to MemberLink and join the Corporate Event/Exhibit Marketer Community. Professionals are sharing their experiences and insights in the industry. Join the conversations with your fellow brand managers.