IAEE Executive Insights Hour – May

Topic: Global Event Support Benchmarks: How Cities and Authorities Support the Exhibition Industry

Exhibitions generate major economic and social value for host cities, driving business, tourism, and investment. To attract these benefits, many destinations have developed event support programmes that help organizers deliver successful exhibitions. However, these initiatives differ widely in form, funding, and impact from city to city.

This session presents a global benchmark from a wide range of programmes, highlighting best practices and key takeaways for C-level executives seeking to secure or enhance government and destination support.

Presenter: Matthias “Tesi” Baur, CEO & Founder, MBB Consulting

This exclusive, invitation-only virtual insights session is crafted specifically for visionary leaders shaping the future of the exhibitions industry. Delivered quarterly, at the executive level, these sessions offer cutting-edge content, forward-looking perspectives and top-of-mind insights on the most critical and pressing topics impacting leadership and business today.

Only Executive Level participants will be approved and allowed into the session and must be on a preapproved registration list prior to the session start time.

Once approved, you will receive a calendar invite with a zoom link and log in information for the day of the session.

Free to IAEE Members