Events for August 7, 2024

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CEM: Strategic Planning & Management

Strategic Planning and Management – CEM Week

CEM: Strategic Planning & Management
Freeman Alexandria 11 Canal Center Plaza Suite 100, Alexandria

In order for organizations that plan, manage or own exhibitions and events to remain competitive, they must continually define and review their strategies. This includes measuring where an event falls within a particular market segment, developing plans to ensure business continuity, and positioning an exhibition or event for success.

IAEE Webinars

Innovations in Influencer Marketing: Leveraging Influencers to Drive Attendee, Exhibitor & Sponsor Engagement

In today’s dynamic event landscape, forging meaningful connections with attendees, exhibitors, and sponsors is key to achieving success.

Join us as we explore the transformative potential of influencer marketing, harnessing the authentic voices that resonate deeply with your audience. Discover innovative strategies employed by leading B2C producers, and learn how influencers can elevate your event’s impact, amplify brand visibility, and craft unforgettable experiences.