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SUMMARY:New York Chapter: Crafting Event Success with AI with Rich Vallaster
DESCRIPTION:From Scenarios to Strategies: Crafting Event Success with AI \nVirtual Event \nJoin NYIAEE and Speaker Rich Vallaster to learn more about Events & AI\, including: Reframing AI: Why it matters and why now? Live Demos of current AI tools AI training for events AI for event strategy and foresight Next steps and sample data. \nThursday\, May 14 2:00 PM – 2:45 PM ET
URL:https://www.iaee.com/event/new-york-chapter-crafting-event-success-with-ai-with-rich-vallaster-14may26/
LOCATION:Virtual
CATEGORIES:Chapter Events,Events
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/09/iaee-chapter-social-profile-pic_NY.webp
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LAST-MODIFIED:20260409T202546Z
UID:10000499-1791277200-1791300600@www.iaee.com
SUMMARY:Exhibition and Event Sales
DESCRIPTION:In order to ensure the success of an event or exhibition\, there are vital elements involved in the planning process that should be conducted from the ground up. No matter how successful or well respected an exhibition may be\, it should be presented as if it were a first-time event – it is the marketing and selling equivalent of zero-based budgeting. This involves highlighting an event’s features and benefits\, understanding the phases of the sales cycle and the need to support sales efforts with the appropriate tools and resources\, and preparing the exhibition prospectus in a comprehensive and engaging way. \nAfter completing this course\, the participant should be able to: \n\nIdentify and describe the key steps in the sales cycle\nDescribe the exhibition sales process\nUnderstand partnership and sponsorship sale process\nExplain the importance of relationship selling in the sales process\nIdentify different pricing strategies\nDevelop an international sales strategy\nExplain the importance of providing exhibitors\, partners\, and sponsors with measurable ROI\n\nThis course is at the Freeman office in Alexandria\, VA and will be held from 9:00am – 3:30pm. Those staying to take the exam will have an optional 30-minute study period followed by an hour for the exam. You must read the workbook ahead of class. \nInstructor: Rich Vallaster\, MBA\, CEM\, QAS\, AAiiP \nLocation: Freeman office\, Alexandria\, VA \nFee: $329 for members; $470 for non-members
URL:https://www.iaee.com/event/exhibition-and-event-sales-06oct26/
LOCATION:Freeman Alexandria\, 11 Canal Center Plaza Suite 100\, Alexandria\, VA\, 22314\, United States
CATEGORIES:CEM,CEM On-Location,Events
ATTACH;FMTTYPE=image/webp:https://www.iaee.com/wp-content/uploads/2024/05/cem-badge-2024_300px_exhibition-and-event-sales.webp
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