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IAEE Specialty Webinar Series – Sponsorship Marketing Masterclass (Full Series of 3 Webinars)

May 8 @ 12:00 pm - May 22 @ 12:00 pm

IAEE Specialty Webinar Series – Sponsorship Marketing Masterclass

*(Series of 3 Courses) that will take place on 8 May, 15 May and 22 May.

Get the best bang for your buck! Sign up and purchase the full series of 3 at a discounted rate (Members $99 | Non-Members $149).  Are you only interested in attending one topic? No problem, each course is offered as an individual webinar at the regular price (Members $49 | Non-Members $69).

DESCRIPTION:

Are you a marketing professional seeking to unlock the power of sponsorship opportunities to drive your brand’s visibility and growth? Do you want to maximize your marketing efforts by harnessing the potential of strategic partnerships with sponsors? Look no further – our upcoming Sponsorship Marketing Masterclass Series is tailor-made for individuals and organizations eager to master the art of sponsorship marketing. This three-part webinar series is designed to equip you with the knowledge, tools, and strategies needed to excel in leveraging sponsorships for your marketing initiatives and propel your career or business to new heights.

It will be presented by the esteemed Founder and CEO; Paula Beadle of the Sponsorship Marketing Association is meticulously designed to provide comprehensive knowledge and actionable strategies for maximizing sponsorship marketing opportunities. Attendees will explore emerging industry trends and strategies, master a proven sales process and enhanced presentation techniques, and discover frameworks for building a thriving career in sponsorship.

Through real-life case studies and valuable insights, participants will gain the expertise needed to enhance their sponsorship initiatives and cultivate successful partnerships. Whether you’re a seasoned marketing professional or a curious learner, this transformative masterclass will equip you with the tools for greater success.

Embark on this educational journey with us and unlock the full potential of sponsorship marketing for your organization.

WEBINAR SERIES COURSE OFFERINGS

IAEE Specialty Webinar Series – Sponsorship Marketing Masterclass: PART 1 – NAVIGATING THE CURRENT SPONSORSHIP LANDSCAPE

8 May (12:00 PM – 1:00 PM CT | 10:00 AM – 11:00 AM PT | 1:00 PM – 2:00 PM ET)

  • Identify current industry trends and market dynamics shaping sponsorship opportunities
  • Understand how to position sponsorship as a strategic growth driver for organizations
  • Develop forward-thinking strategies to stay at the cutting-edge of innovation

IAEE Specialty Webinar Series – Sponsorship Marketing Masterclass: PART 2 – MASTERING THE ART OF SPONSORSHIP SALES

15 May (12:00 PM – 1:00 PM CT | 10:00 AM – 11:00 AM PT | 1:00 PM – 2:00 PM ET)

  • Implement a proven 9-step sales process designed for effective acquisition
  • Identify and leverage the key value drivers that influence sponsor decision-making
  • Deliver compelling presentations by elevating your communication skills

IAEE Specialty Webinar Series – Sponsorship Marketing Masterclass: PART 3 – BUILDING A THRIVING SPONSORSHIP CAREER 

22 May (12:00 PM – 1:00 PM CT | 10:00 AM – 11:00 AM PT | 1:00 PM – 2:00 PM ET)

  • Establish meaningful goals and create actionable implementation plans
  • Cultivate the mindset and daily habits that drive exceptional performance
  • Master proven strategies for building a successful, sustainable career in sponsorship

This is a 3-part series of webinars relevant to industry professionals who want to develop their marketing and sponsorship knowledge for greater success.

To register for individual courses only, go to the specific webinar listing and title. To register for the full series of webinars, you will go to the Webinar Series listing.

Can’t make the date? You can still register and get access to the recordings for as long as you want!

Each webinar is eligible for 1 clock hour and the series is eligible for 3 clock hours.

Details

Start:
May 8 @ 12:00 pm
End:
May 22 @ 12:00 pm
Series:
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Venue

Virtual