While planning and managing exhibitions and meetings share some common aspects, competent planning and management of meetings requires special knowledge and skills. Exhibition managers may be called upon to work closely with their organization’s meeting and education manager and should be knowledgeable about the essential aspects of meetings in all of their various formats. After […]
Description: The Rising Leaders Summit blends inspiration, education, and connection to help the next generation of industry leaders rise with confidence. Day 1 begins with check-in and an opening reception— your first chance to meet peers, ease into the Summit environment, and start forming the relationships that carry through the week. Day 2 delivers a […]
In order to ensure the success of an event or exhibition, there are vital elements involved in the planning process that should be conducted from the ground up. No matter […]
Exhibit Sales Roundtable (ESR) is a facilitated information-sharing experience for executives, managers and professionals responsible for exhibit and sponsorship sales. If there’s a better way to sell exhibit space and […]
Risk management is a continuing process that identifies, analyzes, evaluates, and addresses exposures and monitors risk. This involves evaluating the security needs for an event and if a crisis should […]
Attendee Acquisition Roundtable (AAR) is a facilitated information-sharing experience where you will engage with the best marketing minds in the industry and share field-tested tactics for acquiring new and more attendees. Take away insights from […]
In order for organizations that plan, manage or own exhibitions and events to remain competitive, they must continually define and review their strategies. This includes measuring where an event falls […]
Site selection is a crucial first step in producing a successful exhibition or event. This includes the process of choosing both a geographical location and a facility for an exhibition […]
Marketing is not an exact science. It includes a number of strategies and tactics that are constantly evolving so they can address changing social, cultural and economic circumstances effectively. The […]
Site selection is a crucial first step in producing a successful exhibition or event. This includes the process of choosing both a geographical location and a facility for an exhibition or event. Site selection consists of advanced detailed planning, including access for attendees of all populations, organizational goals and objectives, exhibitor/attendee needs, and transportation. Careful […]