Attendee Acquisition Roundtable (AAR) – Arlington

Virginia Tech Executive Briefing Center Arlington

Attendee Acquisition Roundtable is a facilitated information-sharing experience for executives, managers, marketers, creative professionals, social media and digital specialists, list/Db managers, research managers, and content developers.

Strategic Planning and Management – Virtual

CEM: Strategic Planning & Management

In order for organizations that plan, manage or own exhibitions and events to remain competitive, they must continually define and review their strategies. This includes measuring where an event falls within a particular market segment, developing plans to ensure business continuity, and positioning an exhibition or event for success.