Marketing is not an exact science. It includes a number of strategies and tactics that are constantly evolving so they can address changing social, cultural and economic circumstances effectively. The […]
28 events found.
Events
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A successful exhibition or event is often produced by the efforts of multiple service providers. A substantial portion of the exhibition or event organizer’s responsibility is to evaluate, source, and […] 
This exclusive, invitation-only virtual insights session is crafted specifically for visionary leaders shaping the future of the exhibitions industry. Delivered quarterly, at the executive level, these sessions offer cutting-edge content, […] |
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A well-designed floor plan or layout is critical to the success of an exhibition or event. In a rapidly changing business environment, a floor plan must meet the logistical needs […] 
Webinar Description: As we enter 2026, the exhibitions industry continues to advance, navigating a dynamic and evolving landscape. To not just sustain but accelerate this progress, it’s vital to rethink how we engage our members and innovate our approaches. Staying ahead means embracing emerging trends, unlocking new business opportunities, and delivering exceptional value that drives strong ROI, deeper engagement, and wider […] |
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Our brain selects or inhibits information based on our motivations and needs. Our social concerns are the primary drivers for how we behave. As event and exhibitions professionals we must […] |
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Producing successful exhibitions often hinges upon the proper management of logistics. Every event contains thousands of details that must be processed logically, sequentially and precisely. While managing logistics well is […] |
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Come join us for our IAEE Women’s Insights Hour! It’s your time to build new connections, share experiences, knowledge, tips, resources and solutions in an informal, supportive and confidential setting. Come ready to participate, share tips and ask questions! |
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Webinar Description: Join us for an insightful webinar exploring the sustainability initiatives of Expo! Expo! 2025. This session will dive into the comprehensive strategies implemented to minimize environmental impact, promote social responsibility, and foster economic resilience during the event. Through an in-depth case study presented from the event organizer, exhibitor, general contractor, and presenter standpoint, […] |
3 events,
While planning and managing exhibitions and meetings share some common aspects, competent planning and management of meetings requires special knowledge and skills. Exhibition managers may be called upon to work closely with their organization’s meeting and education manager and should be knowledgeable about the essential aspects of meetings in all of their various formats. After […] |
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Description: Join us for the Independent Organizer Insights Hour in which participants will be the subject matter experts! This is your time to turn on your video cameras and microphones, write on the virtual whiteboard, share best practices and brainstorm solutions to ongoing industry challenges specific to independent organizers. Whether you’re looking to refine your strategies or simply curious about new ideas, this […] |
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Description: The Rising Leaders Summit blends inspiration, education, and connection to help the next generation of industry leaders rise with confidence. Day 1 begins with check-in and an opening reception— your first chance to meet peers, ease into the Summit environment, and start forming the relationships that carry through the week. Day 2 delivers a […] |
3 events,
In order to ensure the success of an event or exhibition, there are vital elements involved in the planning process that should be conducted from the ground up. No matter how successful or well respected an exhibition may be, it should be presented as if it were a first-time event – it is the marketing […] 
Data Power: Turning Insights into Action Across the Event Ecosystem Data is at the core of every successful event strategy — powering better decisions, personalized experiences, and measurable ROI. This Demo Day will explore how organizers can harness data from multiple touchpoints — registration, marketing, matchmaking, lead retrieval, onsite engagement, and post-show reporting — to […] |
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Exhibit Sales Roundtable (ESR) is a facilitated information-sharing experience for executives, managers and professionals responsible for exhibit and sponsorship sales. If there’s a better way to sell exhibit space and sponsorships, your peers will share it at ESR. A select group of no more than 30 professionals will participate in guided discussions, facilitated networking, and […] |
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