Webinar Description: This is this dynamic three-part webinar series led by the esteemed CEO of SB Events, Jennifer Kerhin, MBA, CEM, CMP. She has designed this specific course to provide comprehensive knowledge and actionable strategies for maximizing expo and event sales. Save time and money by registering for this impactful 3-part series! 5 March 2026 IAEE Specialty Webinar Series: Mastering Expo & […]
Risk management is a continuing process that identifies, analyzes, evaluates, and addresses exposures and monitors risk. This involves evaluating the security needs for an event and if a crisis should occur, having a crisis management team in place to manage it. After completing this course, the participant should be able to: PART ONE: Security List […]
Webinar Description: Communication is key to event success. This 45-minute virtual session with Swapcard and IAEE Staff explores how intentional communication design is what connects registration to meaningful participation, exhibitor value, and long-term event success. Using IAEE’s Expo! Expo! 2025 as a case study, we’ll examine how clear guidance, pre-event communications, and well-timed nudges shape […]
Webinar Description: This is the second session in a dynamic three-part webinar series led by the esteemed CEO of SB Events, Jennifer Kerhin, MBA, CEM, CMP. She has designed this specific course to provide comprehensive knowledge and actionable strategies for maximizing expo and event sales. In this session, participants will learn a variety of proven sales tactics. Learning Objectives: Write […]
Webinar Description: As Gen Z and young Millennials become a growing presence on B2B trade show floors, organizers and exhibitors face a critical question: Are today’s show floor experiences truly meeting their needs and expectations? To find out, CEIR went straight to young professionals, conducting in-depth interviews with a cross-section of 80 Gen Zers and […]
Webinar Description: This is the third session in a dynamic three-part webinar series led by the esteemed CEO of SB Events, Jennifer Kerhin, MBA, CEM, CMP. She has designed this specific course to provide comprehensive knowledge and actionable strategies for maximizing expo and event sales. In this session participants will learn what, how and when to dive into analytics and […]
We are excited to continue our Healthcare Insights Hour, a dedicated platform crafted exclusively for our healthcare event organizers. This initiative has evolved into a cornerstone for fostering collaboration, sharing expert knowledge, and elevating the healthcare trade show experience. Understanding the critical importance of shared insights and innovative strategies in achieving success, the Healthcare Insights Hour […]
Webinar Description: Explore the dynamic world of independent event organizing with industry veterans Jennifer D. Collins, CMP, and Necoya L. Tyson, CEM-AP, CGMP, CCEP. This 45-minute session will highlight the diverse opportunities available to independent organizers and how they can effectively collaborate with associations and larger organizations. Gain invaluable insights into proven best practices and learn critical mistakes to […]
In order for organizations that plan, manage or own exhibitions and events to remain competitive, they must continually define and review their strategies. This includes measuring where an event falls within a particular market segment, developing plans to ensure business continuity, and positioning an exhibition or event for success. After completing this course, the participant […]
Join other students for this free event: 9:30 AM CT / 10:30 AM ET / 7:30 AM PT to 10:20 AM CT / 11:20 AM CT / 8:20 AM PT. IAEE will only have Students Insights in the spring, the fall, and at Expo! Expo!, so do not miss out! Experience Makers: Building Careers That […]
