Webinar Description: Join us for an insightful webinar exploring the sustainability initiatives of Expo! Expo! 2025. This session will dive into the comprehensive strategies implemented to minimize environmental impact, promote […]
Webinar Description: New year, new political and policy uncertainty? What happens in the White House and on Capitol Hill in 2026 will have a far-reaching impact throughout the business and professional events industry. What can you expect from Washington, D.C. this year? What policy issues are ECA and IAEE focused on in 2026? How can […]
Webinar Description: This is the first session in a dynamic three-part webinar series led by the esteemed CEO of SB Events, Jennifer Kerhin, MBA, CEM, CMP. She has designed this specific course to provide comprehensive knowledge and actionable strategies for maximizing expo and event sales. In this session participants will learn sales strategies and the research that backs them up […]
Webinar Description: This is this dynamic three-part webinar series led by the esteemed CEO of SB Events, Jennifer Kerhin, MBA, CEM, CMP. She has designed this specific course to provide comprehensive knowledge and actionable strategies for maximizing expo and event sales. Save time and money by registering for this impactful 3-part series! 5 March 2026 IAEE Specialty Webinar Series: Mastering Expo & […]
Webinar Description: Communication is key to event success. This 45-minute virtual session with Swapcard and IAEE Staff explores how intentional communication design is what connects registration to meaningful participation, exhibitor value, and long-term event success. Using IAEE’s Expo! Expo! 2025 as a case study, we’ll examine how clear guidance, pre-event communications, and well-timed nudges shape […]
Webinar Description: This is the second session in a dynamic three-part webinar series led by the esteemed CEO of SB Events, Jennifer Kerhin, MBA, CEM, CMP. She has designed this specific course to provide comprehensive knowledge and actionable strategies for maximizing expo and event sales. In this session, participants will learn a variety of proven sales tactics. Learning Objectives: Write […]
Webinar Description: As Gen Z and young Millennials become a growing presence on B2B trade show floors, organizers and exhibitors face a critical question: Are today’s show floor experiences truly meeting their needs and expectations? To find out, CEIR went straight to young professionals, conducting in-depth interviews with a cross-section of 80 Gen Zers and […]
Webinar Description: This is the third session in a dynamic three-part webinar series led by the esteemed CEO of SB Events, Jennifer Kerhin, MBA, CEM, CMP. She has designed this specific course to provide comprehensive knowledge and actionable strategies for maximizing expo and event sales. In this session participants will learn what, how and when to dive into analytics and […]
Webinar Description: Explore the dynamic world of independent event organizing with industry veterans Jennifer D. Collins, CMP, and Necoya L. Tyson, CEM-AP, CGMP, CCEP. This 45-minute session will highlight the diverse opportunities available to independent organizers and how they can effectively collaborate with associations and larger organizations. Gain invaluable insights into proven best practices and learn critical mistakes to […]
Webinar Description: Are you looking for fresh, scalable email marketing strategies to reach the right audiences and boost attendance at your expos and events? Join Chris Gloede, CAE, Chief Consultant at Ricochet, and Nicole Bowman, CEM-AP, MBA, Vice President, Marketing & Communications at IAEE, for an engaging 45-minute webinar. They will share practical, proven email marketing tactics tailored specifically for […]
Webinar Description: The events industry doesn’t have a “talent shortage.” It has a relevance problem. Young professionals aren’t avoiding our industry because they lack interest, they’re avoiding it because we’ve failed to clearly articulate the value of a career in events, provide credible on-ramps, and deliver early wins that justify long-term commitment. Career fairs, internships, and inspirational panels haven’t fixed the problem. In many cases, they’ve made it […]