Event Marketing – Virtual
VirtualEvent Marketing - Virtual
Event Marketing - Virtual
Webinar Description: If you want butts in seats (or eyeballs on screens), you need more than a “Register Now” button. This session dives into the proven, up-to-the-minute strategies that get people signing up and showing up. We’ll reveal real-world results pulled from recent campaigns, plus the quick tweaks and creative plays that can transform your […]
Is Sponsorship an Untapped Gold Mine? A Global Benchmark and Best Practices Sponsorship remains one of the most underleveraged revenue streams in the exhibition industry. While many organizers still focus primarily on space sales, global best practices show that strategic sponsorship models can significantly boost profitability and strengthen exhibitor and visitor engagement. In this session, […]
Webinar Description: Policy and political developments continue to significantly impact the business events industry, both positively and negatively. That’s why IAEE is a founding member of the Exhibitions & Conferences Alliance (ECA), which advocates on behalf of IAEE members in Washington, D.C. What’s the latest from Capitol Hill? What should IAEE members expect going forward? […]
Finance, Budgeting and Contracts - Virtual
Selecting Service Contractors - Virtual
Understanding the terminology and application of accounting, finance and budgeting fundamentals allows the exhibition organizer to make a greater contribution to the growth and financial success of the organization. It […]