How Top Event Pros Drive ROI for Attendees and Sponsors

Exhibition and event professionals face the constant challenge of delivering measurable value to attendees and sponsors. In advance of IAEE’s upcoming webinar that will reveal the strategic framework behind today’s most successful shows, presenter and industry veteran Ross Sawai offers insights into cracking the code to creating engagement that translates to real business results.
2024 IAEE Award Winner Dr. Chin-Hsun (Ken) Tsai is Transforming Tomorrow’s Industry Leaders

The intersection of technology and experiential learning has found a champion in Dr. Chin-Hsun (Ken) Tsai, whose pioneering approach has redefined exhibition and event management education. This IAEE Bob Dallmeyer Educator of the Year has not only elevated Iowa State University’s Event Management Program to national prominence, but fundamentally influenced how the next generation of professionals prepare for an ever-evolving industry.
Decoding Exhibition Trends: Industry Experts Reveal What’s Next for B2B Events

The exhibition industry landscape is shifting beneath our feet, leaving professionals wondering where to place their next strategic step. In our exclusive interview with CEIR’s leading analysts, we uncover critical insights intelligence you need for planning. Join us as we explore what’s working, what’s changing and how to position your events for success in an increasingly unpredictable business environment.
Laura Purdy Shares the Positive Impact of Her CEM Designation

IAEE is celebrating the 50th anniversary of its CEM Learning Program! Here, Exhibition Place General Manager Laura Purdy, CEM, CMM shares the value that earning her CEM Emeritus designation has brought to her learning journey, the ways in which it has elevated her career, and why she strongly encourages her team as well as professionals throughout the exhibitions and events industry take the opportunity to benefit from this invaluable professional development opportunity.
From Burnout to Bliss: Reclaim Your Well-Being

Are you living a life of “should” instead of “wants”? You are not alone – nearly 80% of professional women operate from obligation rather than inspiration. Discover how small, intentional daily practices can transform your exhaustion into energy and your frustration into fulfillment, as revealed in this groundbreaking IAEE Women’s Insights Hour.
Unlock Sponsorship Superpowers to Transform Your Marketing Strategy

Are you ready to revolutionize your marketing approach and catapult your brand to new heights? In our exclusive interview with industry titan Paula Beadle, we uncover the hidden potential of strategic sponsorships that most marketers overlook. Discover the game-changing tactics that separate sponsorship masters from the masses in this sneak peek of our upcoming three-part masterclass series.
Advocacy Matters More Than Ever

In a powerful call to action, IAEE Chairperson Chuck Grouzard emphasizes the critical importance of industry-wide participation in the upcoming ECA Legislative Action Day on May 29 and uniting our voices in Washington to shape the legislation that will impact the future of exhibitions and events.
2024 IAEE Award Winner Fill it Forward is Revolutionizing Reuse Culture

Every scan of a Fill it Forward product diverts waste from landfills and funds clean water projects worldwide, turning simple daily habits into powerful forces for change. Discover how this IAEE Innovative Business Solution Award Winner is leveraging technology and high-quality, made in the USA bottles to track environmental impact while partnering with major organizations to eliminate millions of single-use items from the waste stream.
Set the Stage for Your Team to Perform at its Best

Step into the transformative world of workplace wellness with discoveries from the Reel Insights learning track at Expo! Expo! 2024. This compelling exploration unveils how mindful leadership, neuroscience-informed practices and strategic well-being initiatives can revolutionize organizational culture while alleviating workplace stress. Learn how industry experts are reshaping professional environments so that people and performance can thrive.
Innovative Strategies for Mastering Exhibitor and Sponsorship Sales

Mastering the art of exhibitor and sponsorship sales requires more than persistence – it demands innovation, strategic networking and a fresh perspective on value creation. This blueprint for success, drawn from IAEE’s Show Organizer Insights Hour, reveals how industry leaders are transforming challenges into opportunities and building more profitable, engaging events.
2024 IAEE Award Winner Julie Pazina Aims to Move Mountains

In the dynamic world of civic engagement, Julie Pazina stands as a beacon of hope and innovation. Her journey from conservation advocate to State Senator reveals a powerful narrative of how passionate leadership can bridge policy, education and community empowerment. This IAEE Humanitarian Award Winner is not just changing policies – she’s cultivating a more resilient and inspired future.
Turning International Women’s Day Insights into Year-Round Impact

We reflect on this year’s International Women’s Day theme, “Accelerate Action,” by sharing takeaways from industry leaders that emerged during a recent Women’s Insights Hour panel. These understandings not only inspire but offer practical pathways for turning awareness into meaningful change.